MALK Unveiled Unsweetened Coconut and Soy Options
Debra John — February 17, 2025 — Lifestyle
References: instagram & malkorganics
MALK has introduced two new plant-based milk options: 'Unsweetened Coconut Milk' and 'Unsweetened Soy Milk.' These products, like the rest of MALK’s offerings, are made with minimal, simple ingredients, and are free from gums, fillers, and artificial additives.
Coconut MALK, for instance, is composed of four organic ingredients: "filtered water, organic coconut milk, organic evaporated coconut water, and Himalayan pink salt." This blend provides a creamy texture with a subtle sweetness, making it ideal for beverages, smoothies, and recipes.
On the other hand, Soy MALK contains just three organic ingredients: "filtered water, organic soybeans, and organic Himalayan pink salt." With 6 grams of plant-based protein per serving, this soy milk offers a smooth, clean flavor, perfect for coffee, smoothies, and cooking. Soy MALK is available exclusively at Whole Foods while the Unsweetened Coconut will be available in Whole Foods and Sprouts.
Image Credit: MALK
Coconut MALK, for instance, is composed of four organic ingredients: "filtered water, organic coconut milk, organic evaporated coconut water, and Himalayan pink salt." This blend provides a creamy texture with a subtle sweetness, making it ideal for beverages, smoothies, and recipes.
On the other hand, Soy MALK contains just three organic ingredients: "filtered water, organic soybeans, and organic Himalayan pink salt." With 6 grams of plant-based protein per serving, this soy milk offers a smooth, clean flavor, perfect for coffee, smoothies, and cooking. Soy MALK is available exclusively at Whole Foods while the Unsweetened Coconut will be available in Whole Foods and Sprouts.
Image Credit: MALK
Trend Themes
1. Minimalist Ingredients Movement - The rise of unsweetened, additive-free plant-based milks highlights a shift towards minimalism in ingredient lists, appealing to health-conscious consumers.
2. Dairy-free Beverages - The introduction of unsweetened coconut and soy milks reflects the growing demand for dairy-free alternatives in the beverage market.
3. Functional Plant-based Proteins - With its high protein content, unsweetened soy milk is poised to become a key player in the functional beverages category, catering to nutrition-focused individuals.
4. Gum-free Food Products - Products free from gums and fillers cater to consumers looking for clean labels and transparent ingredient sourcing.
Industry Implications
1. Plant-based Food Industry - The plant-based sector is expanding its offerings, tapping into consumer desires for eco-friendly and healthy eating habits.
2. Organic Grocery Segment - With an emphasis on organic ingredients, the trend towards cleaner labels is reshaping the organic grocery aisle.
3. Specialty Beverage Market - The exclusive availability of new unsweetened plant-based milks at premium retailers like Whole Foods illustrates the specialty beverage market's appeal.
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