Unilever Develops Freeze-at-Home Ice Cream to Reduce Emissions
KittyLetter — August 24, 2009 — Eco
References: business.timesonline
Wow! Ice cream might never be a guilt-free pleasure, but researchers are hoping to make the dairy indulgence better for the planet, if not our waistlines.
Unilever is developing a freeze-at-home low-carbon ice cream which it reckons will help reduce greenhouse gas emissions.
The FMCG giant, the world’s largest producer of ice cream with brands that include Wall’s, Ben & Jerry’s and Magnum, hopes that a “low-carbon” product sold at room temperature and frozen at home will minimize environmental impact.
Ice cream is one of the company’s more energy-intensive products because of the need to keep it frozen during transport and storage.
Research is being undertaken in Unilever’s own laboratories with Cambridge University. Gavin Neath, Unilever’s senior vice-president for sustainability, told The Times: “We have to look at a really radical solution."
Unilever is developing a freeze-at-home low-carbon ice cream which it reckons will help reduce greenhouse gas emissions.
The FMCG giant, the world’s largest producer of ice cream with brands that include Wall’s, Ben & Jerry’s and Magnum, hopes that a “low-carbon” product sold at room temperature and frozen at home will minimize environmental impact.
Ice cream is one of the company’s more energy-intensive products because of the need to keep it frozen during transport and storage.
Research is being undertaken in Unilever’s own laboratories with Cambridge University. Gavin Neath, Unilever’s senior vice-president for sustainability, told The Times: “We have to look at a really radical solution."
Trend Themes
1. Freeze-at-home Ice Cream - Opportunity for developing low-carbon ice cream that can be frozen at home, reducing greenhouse gas emissions.
2. Low-carbon Products - Disruptive innovation opportunity to create products that have minimal environmental impact, such as low-carbon ice cream.
3. Energy-efficient Food Storage - Innovation potential to develop energy-efficient storage solutions for food products like ice cream, reducing energy consumption.
Industry Implications
1. Food and Beverage - Industry can explore the development of eco-friendly food products, such as low-carbon ice cream, to meet consumer demand for sustainability.
2. Frozen Food - Opportunity for the frozen food industry to adopt freeze-at-home solutions, reducing energy consumption in transportation and storage.
3. Sustainability - Industry can focus on sustainable practices and develop innovative solutions, like low-carbon ice cream, to minimize environmental impact.
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