Ki One Releases Its New Exclusive 'Unicorn Edition' Whiskey
Niko Pajkovic — May 2, 2022 — Lifestyle
References: hypebeast
Ki One, a South Korean whiskey brand owned by Three Societies, has announced the launch of its second limited-edition expression dubbed 'Ki One Unicorn Edition' -- a follow-up to the label's single malt debut, 'Tiger Edition.'
The newest Ki One installment won the World Single Malt Category Gold Award at the 2022 San Francisco World Spirits Competition, which is particularly impressive considering it is a "young" whiskey, meaning it has only been matured for one year by the distillers. The expression is said to deliver a sophisticated flavor profile that conjures the tastes and aromas of deep oak and summer fruits simultaneously.
“The distinct four seasons of Korea turbocharges the whisky's maturation process in the oak barrels. The ‘Unicorn Edition’ has aged two more seasons than the previous ‘Tiger Edition,’ so that you can feel how the different seasons affect the taste and aroma," explained Bryan Do, Founder and CEO of Three Societies.
Image Credit: Ki One/Three Societies
The newest Ki One installment won the World Single Malt Category Gold Award at the 2022 San Francisco World Spirits Competition, which is particularly impressive considering it is a "young" whiskey, meaning it has only been matured for one year by the distillers. The expression is said to deliver a sophisticated flavor profile that conjures the tastes and aromas of deep oak and summer fruits simultaneously.
“The distinct four seasons of Korea turbocharges the whisky's maturation process in the oak barrels. The ‘Unicorn Edition’ has aged two more seasons than the previous ‘Tiger Edition,’ so that you can feel how the different seasons affect the taste and aroma," explained Bryan Do, Founder and CEO of Three Societies.
Image Credit: Ki One/Three Societies
Trend Themes
1. Limited-edition Whiskey - The popularity of limited-edition whiskeys opens up opportunities to introduce seasonal and festival-specific expressions.
2. Seasonal Maturation - The interest in the impact of seasonal maturation on whiskey flavor presents opportunities for whiskey makers to experiment with more seasonal expressions.
3. Young Whiskey Recognition - The recognition of young whiskeys in competitions and awards creates opportunities for young whiskey makers to establish themselves in the market.
Industry Implications
1. Whiskey Distilleries - Whiskey distilleries can capitalize on the trend of limited-edition expressions and seasonal maturation experiments to offer consumers unique and exclusive products.
2. Food and Beverage Industry - The food and beverage industry can incorporate seasonal whiskeys into menus, events, and festivals, allowing for a unique and memorable experience for consumers.
3. Hospitality Industry - Hotels, bars, and restaurants can attract whiskey lovers by offering limited-edition and seasonal expressions of whiskeys, allowing for increased sales and customer loyalty.
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