Tyra Banks Declares National Real Hair Day
Katherinev123 — August 22, 2009 — Marketing
References: tyrashow.warnerbros & justjared.buzznet
Not many have seen Tyra Banks’ real hair, but on August 18th a crowd of pedestrians in New York City’s Union Square sure did. The 35-year-old model, actress and business mogul led a mob of females in stripping themselves down to flesh-toned body suits and chucking away their weaves.
If you didn’t happen to be in Union Square that day, don’t fret. You’ll get to see what Tyra Banks looks like minus her weave on the Season 5 premiere of the "Tyra Banks Show," which airs September 8 at 4PM ET/PT on CW.
This is the day Tyra Banks will debut her “natural hair,” essentially trading in her trademark weave to encourage ladies around the world to “own and rock what they’ve got” and embrace, well, what their mamas gave them.
Naturally, a pseudo-holiday had to be created. September 8th will be, as Tyra Banks declares, “National Real Hair Day.”
Tyra Banks says, “We welcome everyone to go natural with me!
If you didn’t happen to be in Union Square that day, don’t fret. You’ll get to see what Tyra Banks looks like minus her weave on the Season 5 premiere of the "Tyra Banks Show," which airs September 8 at 4PM ET/PT on CW.
This is the day Tyra Banks will debut her “natural hair,” essentially trading in her trademark weave to encourage ladies around the world to “own and rock what they’ve got” and embrace, well, what their mamas gave them.
Naturally, a pseudo-holiday had to be created. September 8th will be, as Tyra Banks declares, “National Real Hair Day.”
Tyra Banks says, “We welcome everyone to go natural with me!
Trend Themes
1. Natural Hair Movement - The trend of embracing and showcasing natural hair, as seen with Tyra Banks, presents opportunities for hair care brands to create products specifically for this market.
2. Body Positivity - The movement towards embracing and celebrating one's natural appearance, as encouraged by Tyra Banks, presents opportunities for fashion and beauty brands to promote inclusive and diverse representations of beauty.
3. Celebrity Influence - The influence of celebrities like Tyra Banks in promoting and normalizing natural hair and body positivity presents opportunities for influencers and content creators to collaborate with brands in this space.
Industry Implications
1. Hair Care - The trend of embracing natural hair presents opportunities for hair care brands to develop products catering specifically to the needs of individuals with natural hair.
2. Fashion - The movement towards body positivity presents opportunities for fashion brands to diversify their marketing campaigns and include individuals with different body types and appearances.
3. Beauty - The trend of embracing natural appearances creates opportunities for beauty brands to expand their product offerings to cater to individuals looking for natural and minimalistic beauty solutions.
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