CILT's Transit Shelter Brings Awareness to a Lack of Accessibility
Laura McQuarrie — July 25, 2019 — Autos
References: cilt & adsoftheworld
People in Toronto have been seeing fully enclosed glass transit shelters that are completely incapable of providing any kind of protection from the elements at all, helping to bring awareness to the challenges that poor designs cause for people with disabilities every day. The Centre for Independent Living in Toronto (CILT) and the City of Toronto collaborated on this campaign and accompanied the closed-in shelters with bus shelter messages that say: "Feeling left out?" and remind people that over 400,000 people in the city with disabilities feel the same way.
The Inaccessible Transit Shelter has the potential to serve as a call to action, leading people to a website where they can learn what part they can play in making the city a more accessible space for all.
The Inaccessible Transit Shelter has the potential to serve as a call to action, leading people to a website where they can learn what part they can play in making the city a more accessible space for all.
Trend Themes
1. Accessible Design - Disruptive innovation opportunity: Developing innovative and inclusive designs for transit shelters to ensure accessibility for people with disabilities.
2. Inclusive Campaigns - Disruptive innovation opportunity: Creating awareness campaigns that highlight the challenges faced by people with disabilities and promote inclusivity.
3. Public-private Collaborations - Disruptive innovation opportunity: Encouraging collaborations between organizations and local governments to address accessibility issues and improve public infrastructure.
Industry Implications
1. Architecture and Design - Disruptive innovation opportunity: Incorporating accessibility principles in the design of transit shelters and other public spaces.
2. Advertising and Marketing - Disruptive innovation opportunity: Developing inclusive advertising campaigns that raise awareness about accessibility issues and advocate for change.
3. Local Government - Disruptive innovation opportunity: Implementing policies and regulations that promote accessibility and encourage collaboration with organizations to improve public infrastructure.
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