Tomato Lion's Mane Supports the Body with a Functional Mushroom
Laura McQuarrie — October 17, 2023 — Lifestyle
References: orchidislandjuice & instagram
Tomato Lion's Mane is one of the newest releases from Natalie’s Orchid Island Juice and this refreshingly different beverage pairs tomato and tomatillo with lime, Himalayan salt and a mushroom that has been used in traditional medicine for centuries. Lion's mane is a time-tested ingredient that has been long revered for its ability to support brain function, memory and mood.
Tomato Lion’s Mane joins the brand's previously released Tomato Reishi, another wellness-boosting beverage that combines fresh-pressed tomatoes with ingredients to bolster and benefit the body's many different systems. While wellness juices frequently feature a variety of fruits, this pair stands out since tomatoes—botanically considered fruits—are notably absent from juice blends and are primarily used in savory culinary applications.
Tomato Lion’s Mane joins the brand's previously released Tomato Reishi, another wellness-boosting beverage that combines fresh-pressed tomatoes with ingredients to bolster and benefit the body's many different systems. While wellness juices frequently feature a variety of fruits, this pair stands out since tomatoes—botanically considered fruits—are notably absent from juice blends and are primarily used in savory culinary applications.
Trend Themes
1. Adaptogenic Tomato Beverages - Brands are introducing adaptogenic tomato beverages that combine tomatoes with functional ingredients to support various aspects of health.
2. Tomato as a Functional Ingredient - Tomato-based beverages are offering a unique twist by utilizing tomatoes, traditionally used in savory applications, as a functional ingredient for wellness and health benefits.
3. Functional Mushroom Blends - Functional mushroom blends are becoming popular in beverages, with Lion's Mane being recognized for its brain-supporting properties.
Industry Implications
1. Wellness and Functional Beverages - The wellness and functional beverages industry can explore the incorporation of adaptogenic tomato beverages to provide unique health benefits to consumers.
2. Tomato-based Beverage Market - The tomato-based beverage market can disrupt the traditional notion of tomato usage by introducing functional tomato beverages that appeal to health-conscious consumers.
3. Functional Mushroom Industry - The functional mushroom industry has an opportunity to expand into the beverage market by showcasing the brain-supporting properties of Lion's Mane in products like Tomato Lion's Mane.
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