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South Korea-Honoring Sneakers

Clean the Sky - Positive Eco Trends & Breakthroughs

Nike's Air Max 95 is Detailed with Tiger Stripes to Celebrate Korea

— April 7, 2020 — Fashion
Nike unveils a new and captivating update of its signature Air Max 95 sneaker silhouette detailed with vibrant tiger stripe accents. This is meant to celebrate South Korea, referenced through the playful color palette that details the shoe in the form of black, Royal Tint and Racer Pink tiger stripes against the clean white base foundation.

There are black mesh materials that wraps around the throat and the toe box area as an additional pop of contrast. Branding details can be seen on the shoe's lateral heel in the form of a Swoosh, as well as at the heel and tongue patch. To celebrate South Korea, the insoles feature a "KOREA" print and tiger logo.


Image Credit: Sneakersnstuff
Trend Themes
1. Sneaker Customization for Honoring a Location - Opportunity for companies to create customized sneakers celebrating different locations and cultures.
2. Incorporating Local Design Elements in Products - Opportunity to include design elements unique to a location to create deeper emotional connection to products.
3. Limited Edition Products for Commemorating Events - Creating limited edition products commemorating events, locations, or cultures can generate buzz and exclusivity.
Industry Implications
1. Fashion and Apparel - Industry can incorporate location-specific design elements to elevate apparel products beyond utility.
2. Tourism - Industry can use custom products to promote destinations and connect with their visitors.
3. Event Marketing - Limited edition commemorative products can create a sense of exclusivity and excitement among event attendees.
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