The Real Coconut is Launching a Range of Easily Digestible Cookies
Laura McQuarrie — March 9, 2018 — Lifestyle
References: instagram & projectnosh
To add to its line of coconut flour tortilla chips and tortillas, The Real Coconut debuted its new line of plantain flour cookies at Natural Products Expo West. These new cookies are made with 100% plantain flour, which makes them an easier-to-digest alternative to flour, especially as the formula includes no fillers, starches or gums.
Plantains are beginning to emerge as a sustainable source of gluten-free, grain-free starch that is also a prebiotic. As of May, the plantain flour cookies are set to be available in single-serve packages in flavors like Hemp Raisin, Ginger Molasses and classic Chocolate Chip.
Daniella Hunter, who founded The Real Coconut and serves as the director of The Belize Sustainable Development Company notes: "This development revolutionizes baking by disrupting an age-old industry, and my mission is to bring plantain flour and plantain flour products to the mainstream consumer while supporting and encouraging indigenous communities to grow plantains as a food source where they grow like weeds with little need for water, and no pesticides."
Plantains are beginning to emerge as a sustainable source of gluten-free, grain-free starch that is also a prebiotic. As of May, the plantain flour cookies are set to be available in single-serve packages in flavors like Hemp Raisin, Ginger Molasses and classic Chocolate Chip.
Daniella Hunter, who founded The Real Coconut and serves as the director of The Belize Sustainable Development Company notes: "This development revolutionizes baking by disrupting an age-old industry, and my mission is to bring plantain flour and plantain flour products to the mainstream consumer while supporting and encouraging indigenous communities to grow plantains as a food source where they grow like weeds with little need for water, and no pesticides."
Trend Themes
1. Sustainable Plantain Flour - The emergence of plantains as a sustainable source of gluten-free, grain-free starch presents disruptive innovation opportunities in the food industry.
2. Easily Digestible Alternatives - The development of plantain flour cookies as an easier-to-digest alternative to traditional flour products opens up opportunities for disruptive innovation in the baking industry.
3. Prebiotic Foods - The introduction of plantain flour cookies, which act as a prebiotic, creates disruptive innovation opportunities in the health food industry.
Industry Implications
1. Food Industry - The food industry can explore disruptive innovation opportunities by incorporating sustainable plantain flour into various products, such as cookies and baked goods.
2. Baking Industry - The baking industry can capitalize on the trend of easily digestible alternatives by developing innovative plantain flour-based products that cater to health-conscious consumers.
3. Health Food Industry - The health food industry can tap into the market for prebiotic foods by offering plantain flour cookies as a nutritious and easily digestible snack option.
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