The Dulce Vida Tequila & Soda is Low-Calorie and Low-Carb
Michael Hemsworth — March 13, 2021 — Marketing
References: dulcevidaspirits & bevnet
The Dulce Vida Tequila & Soda canned cocktail is a ready-to-drink product for consumers seeking out a convenient way to enjoy a premium mixed drink from anywhere. The drink comes in three flavor options including Grapefruit, Lime and Pineapple, which are all just 65-calories per can with less than two grams of carbs. The refreshments are crafted with real tequila, fruit juices and soda to highlight a high-quality recipe.
Founder & CEO of Milestone Brands Eric Dopkins spoke on the new Dulce Vida Tequila & Soda canned cocktail saying, "Tequila & Soda is a simple summer drink. The fruit combined with our award-winning Dulce Vida tequila is perfectly-delicious without all the calories. For those that love tequila…and are watching carbs, this is for you!”
Founder & CEO of Milestone Brands Eric Dopkins spoke on the new Dulce Vida Tequila & Soda canned cocktail saying, "Tequila & Soda is a simple summer drink. The fruit combined with our award-winning Dulce Vida tequila is perfectly-delicious without all the calories. For those that love tequila…and are watching carbs, this is for you!”
Trend Themes
1. Ready-to-drink Cocktails - The rise of ready-to-drink cocktails presents an opportunity for companies to offer convenient, high-quality mixed drinks for on-the-go consumers.
2. Low-calorie Alcoholic Beverages - There is a growing market for low-calorie alcoholic beverages like Dulce Vida Tequila & Soda that allows consumers to enjoy their favorite drinks without compromising their health goals.
3. Tequila-based Drinks - With the increasing popularity of tequila, there is a demand for innovative tequila-based drinks like Dulce Vida Tequila & Soda that capture the essence of this spirit in a convenient and refreshing package.
Industry Implications
1. Alcoholic Beverage Industry - The alcoholic beverage industry can capitalize on the trend of ready-to-drink cocktails and develop low-calorie options to cater to the health-conscious consumers.
2. Canned Beverage Industry - The canned beverage industry can expand its offerings to include ready-to-drink cocktails, leveraging the convenience and portability of canned drinks.
3. Health and Wellness Industry - The health and wellness industry can align with the trend of low-calorie alcoholic beverages to promote healthier drinking options for consumers.
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