'Matcha Instafuel' Blends Green Tea Powder and a Superfood Creamer
Laura McQuarrie — April 9, 2019 — Lifestyle
References: lairdsuperfood & prnewswire
Laird Superfood is now introducing a superfood matcha beverage that can be made in an instant with just the addition of water. The Matcha Instafuel is a new product that combines premium green tea powder with the brand's Original Superfood Creamer to create a nourishing beverage that's packed with beneficial ingredients.
While matcha on its own is packed with antioxidants, Matcha Instafuel offers even more benefits with a base of coconut milk powder, hydrating freeze-dried coconut water, naturally occurring MCTs, plus calcium, iron and Vitamin C. Each of the purposefully selected ingredients that go into the making of the product nourish the body—such as Aquamin, a calcified red sea algae that's rich in trace minerals and organic coconut sugar as a low-glycemic alternative to regular cane sugar.
While matcha on its own is packed with antioxidants, Matcha Instafuel offers even more benefits with a base of coconut milk powder, hydrating freeze-dried coconut water, naturally occurring MCTs, plus calcium, iron and Vitamin C. Each of the purposefully selected ingredients that go into the making of the product nourish the body—such as Aquamin, a calcified red sea algae that's rich in trace minerals and organic coconut sugar as a low-glycemic alternative to regular cane sugar.
Trend Themes
1. Superfood Matcha Lattes - Opportunity for beverage companies to introduce convenient and nutritious matcha products.
2. Instant Superfood Beverages - Opportunity to create instant beverages with premium superfood ingredients for quick and convenient nourishment.
3. Alternative Sweeteners - Opportunity for brands to explore low-glycemic and natural sweeteners as alternatives to regular cane sugar in beverages.
Industry Implications
1. Beverage - Beverage companies can develop new innovative matcha-based products.
2. Food - Food companies can venture into creating instant superfood beverages using high-quality ingredients.
3. Health and Wellness - Brands in the health and wellness industry can offer alternative sweeteners for healthier beverage options.
4.9
Score
Popularity
Activity
Freshness
