Starbucks' Cat Coffee Cups Have Arrived for Its Halloween Collection
Ellen Smith — October 14, 2020 — Lifestyle
References: starbucks.sg & hypebae
Starbucks' cat coffee cups have arrived as part of the brand's Halloween collection. October is in full swing, and with Halloween right around the corner, many brands are celebrating by releasing products with spooky motifs. Starbucks is no exception to this, recognizing this time of year with its Fall collection of festive drinkware.
The collection is centered around cats, offering something that should appeal to fans of the season, and fans of the friendly companion. The mugs take on traditional Halloween motifs, like pumpkins and mummies, but have incorporated cats into the designs. For example, a pumpkin mug features a cat face, while the mummy mug sees a pair of cat's eyes peering through white bandages.
Image Credit: Starbucks Singapore
The collection is centered around cats, offering something that should appeal to fans of the season, and fans of the friendly companion. The mugs take on traditional Halloween motifs, like pumpkins and mummies, but have incorporated cats into the designs. For example, a pumpkin mug features a cat face, while the mummy mug sees a pair of cat's eyes peering through white bandages.
Image Credit: Starbucks Singapore
Trend Themes
1. Festive-season Drinkware - Opportunity for brands to release themed drinkware collections during specific seasons or holidays.
2. Spooky Motifs - Demand for products incorporating Halloween-inspired design elements like pumpkins and mummies.
3. Animal-inspired Designs - Growing market for products featuring animal motifs to appeal to animal lovers and enthusiasts.
Industry Implications
1. Beverage and Drinkware - Disruptive innovation opportunity lies in creating unique and season-themed drinkware collections that resonate with consumers.
2. Retail and Merchandise - Opportunity for retailers to curate and offer themed merchandise collections aligned with specific seasons or holidays.
3. Gift and Novelty - Potential for creating animal-themed gift and novelty products that cater to the demand for unique and quirky designs.
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