This Spicy Mayonnaise is Infused with One of the World's Hottest Peppers
Katherine Pendrill — July 11, 2015 — Lifestyle
References: empiremayo & trndmonitor
'Empire Mayonnaise Co.' has developed a spicy mayonnaise that is infused with one of the world's hottest and most exotic peppers. The new 'Ghost Pepper Mayonnaise' may not sound intimidating, but the company warns that this spread is not for the faint of heart.
Ghost peppers, also known as 'Bhut Jolokia,' are known to be one of the hottest peppers on earth. In fact, these peppers are rated at more than a million Scoville heat units. While the frightening pepper is certainly not something you would want to eat every day, this spicy mayonnaise lets you experience a taste of the fiery ingredient. Made from cage-free egg yolks and a little bit of ghost pepper, this new mayo pairs well with dishes such as pork chops or appetizers such as deviled eggs.
If you're eager to get your hands on the fiery condiment, Empire Mayonnaise Co. sells the spicy mayo both online and at its Brooklyn-based store.
Ghost peppers, also known as 'Bhut Jolokia,' are known to be one of the hottest peppers on earth. In fact, these peppers are rated at more than a million Scoville heat units. While the frightening pepper is certainly not something you would want to eat every day, this spicy mayonnaise lets you experience a taste of the fiery ingredient. Made from cage-free egg yolks and a little bit of ghost pepper, this new mayo pairs well with dishes such as pork chops or appetizers such as deviled eggs.
If you're eager to get your hands on the fiery condiment, Empire Mayonnaise Co. sells the spicy mayo both online and at its Brooklyn-based store.
Trend Themes
1. Spicy Condiments - There is an opportunity to create spicy versions of popular condiments, such as ketchup or mustard, that incorporate peppers like the ghost pepper for consumers who enjoy fiery flavors.
2. Limited-edition Collaborations - There is an opportunity to collaborate with popular food brands or restaurants to create limited-edition spicy mayo flavors for a limited time, creating excitement among customers and potentially bringing in new business.
3. Plant-based Spicy Mayo - There is an opportunity to create plant-based versions of spicy mayo for consumers who prefer vegan or vegetarian options.
Industry Implications
1. Food Manufacturing - Major food manufacturing companies can create ghost pepper- and spicy-flavored spreads that cater to the growing consumer preference for spicy and bold flavors.
2. Restaurants - Restaurants can incorporate spicy mayo into menu items like sandwiches or dipping sauces to appeal to those who enjoy spicy foods, potentially bringing in a new customer base and increasing sales.
3. Online Grocery Stores - Online grocery stores can stock various spicy mayonnaise products as consumers increasingly look to buy conveniently online given the COVID pandemic.
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