Hi-Chew is Offering a New Soda Pop Mix of Chewy Candies This Summer
Katherine Pendrill — June 23, 2020 — Lifestyle
References: brandeating
Just in time for summer, Hi-Chew has expanded its flavor lineup to include a new Soda Pop Mix.
Hi-Chew's new Soda Pop Mix is a medley made up of Ramune and Cola flavors. For those unfamiliar, Ramune is a sweet lemon-lime soda that's popular in Japan. The soda is known for its distinctive glass bottle that begins to fizz when you push in the marble at the top of the bottle. As for the cola flavor, this candy is meant to taste like sweetened, carbonated soft drinks such as Coca-Cola.
To promote the new Soda Pop Mix, Hi-Chew is offering a "buy one, get one for 50 percent off" deal for a limited time on hi-chew.com.
Image Credit: Hi-Chew.
Hi-Chew's new Soda Pop Mix is a medley made up of Ramune and Cola flavors. For those unfamiliar, Ramune is a sweet lemon-lime soda that's popular in Japan. The soda is known for its distinctive glass bottle that begins to fizz when you push in the marble at the top of the bottle. As for the cola flavor, this candy is meant to taste like sweetened, carbonated soft drinks such as Coca-Cola.
To promote the new Soda Pop Mix, Hi-Chew is offering a "buy one, get one for 50 percent off" deal for a limited time on hi-chew.com.
Image Credit: Hi-Chew.
Trend Themes
1. Soda-flavored Candies - The trend of soda-flavored candies presents an opportunity for candy manufacturers to offer unique and nostalgic flavors.
2. Expansion of Flavor Lineup - The trend of expanding flavor lineups allows candy brands to attract new customers and keep loyal fans excited.
3. Limited-time Promotions - The trend of limited-time promotions creates a sense of urgency and encourages consumers to try new products.
Industry Implications
1. Candy Manufacturing - The candy manufacturing industry can leverage the trend of soda-flavored candies to innovate and diversify their product offerings.
2. Food and Beverage - The food and beverage industry can explore the trend of expanding flavor lineups to create new and unique taste experiences for consumers.
3. E-commerce - The e-commerce industry can take advantage of the trend of limited-time promotions to drive online sales and increase customer engagement.
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