'Neon' is a Social Messenger App That Lets Users Share Digital Neon Text
Laura McQuarrie — August 19, 2017 — Tech
'Neon' is a geolocation and augmented reality-powered social messenger app that is currently in beta testing and is set to offer a new way for users to interact with one another.
App users are able to take videos of real-world places, and then type a few lines of text to create their own augmented reality sign, which comes to life as a large-scale neon sign. While there are many apps that allow users to do this, Neon sets itself apart with social messaging features that allow users to alert others about other nearby creations.
A demo video for Neon shows how the application may be used to alert others of an upcoming event at a specific place. Unlike posters or flyers that can be seen by anyone in the world, Neon adds another layer to reality that will go unseen to those who are not using the app.
App users are able to take videos of real-world places, and then type a few lines of text to create their own augmented reality sign, which comes to life as a large-scale neon sign. While there are many apps that allow users to do this, Neon sets itself apart with social messaging features that allow users to alert others about other nearby creations.
A demo video for Neon shows how the application may be used to alert others of an upcoming event at a specific place. Unlike posters or flyers that can be seen by anyone in the world, Neon adds another layer to reality that will go unseen to those who are not using the app.
Trend Themes
1. Geolocation-powered Social Messaging - Utilize geolocation and augmented reality technology to create new social messaging experiences.
2. AR Sign Creation - Enable users to create personalized augmented reality signs using real-world locations and custom text.
3. Enhanced Event Alerts - Allow users to alert others about upcoming events at specific locations through augmented reality messaging.
Industry Implications
1. Social Media - Integrate geolocation and augmented reality features into existing social media platforms for enhanced user interaction.
2. Marketing and Advertising - Utilize AR sign creation to effectively promote events and products in a unique and interactive way.
3. Event Management - Enhance event promotion and attendee engagement through augmented reality-based event alerts and notifications.
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