The Social Media and Social Change Infographic Explains Modern Means
Jennifer Gosnell — August 23, 2012 — Social Good
References: thebestcolleges.org & visual.ly
The 'Social Media and Social Change' infographic explains the ways in which the measures of creating awareness and gathering funds have changed in the 21st century. Social media is a new way to connect people like never before, which means that the causes they support and care about are easy to share online. From Facebook to Twitter and everything in between, social media has become the easiest platform to creating social change.
One of the main critiques of this idea is that by 'sharing,' 'liking' and 'Tweeting' an idea, you don't actually change anything. However, giving exposure to an issue is more than doing nothing, and it has a better chance of reaching someone who can really can affect major change. Sometimes little things brings about big action.
One of the main critiques of this idea is that by 'sharing,' 'liking' and 'Tweeting' an idea, you don't actually change anything. However, giving exposure to an issue is more than doing nothing, and it has a better chance of reaching someone who can really can affect major change. Sometimes little things brings about big action.
Trend Themes
1. Increased Online Activism - The rise of social media has made it easier for people to engage in online activism and promote social change.
2. Digital Fundraising - Social media platforms have revolutionized fundraising efforts by providing easy and convenient ways for people to donate and support causes online.
3. Amplified Awareness - Social media enables the rapid spread of information, allowing social issues to gain greater visibility and generating increased awareness.
Industry Implications
1. Technology - The technology industry can capitalize on the trend of social media activism by developing platforms and tools that facilitate online engagement and support for social causes.
2. Non-profit - Non-profit organizations can leverage the power of social media to expand their reach, raise funds, and raise awareness about their missions.
3. Marketing - The marketing industry can embrace social media activism as an opportunity to develop creative campaigns that align with social causes and engage consumers in meaningful ways.
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