Skincare Brand The Ordinary Released Hair & Body Care Products
Laura McQuarrie — February 21, 2022 — Fashion
References: deciem & themarketherald.au
Hair care is scalp care and affordable skincare brand The Ordinary is reminding consumers that the scalp is a part of the skin with its newest launches that cleanse and nourish the hair and body. The newest products from the cult-favorite skincare brand emphasize optimal scalp health by protecting the skin's protective barrier, all the while cleansing and moisturizing.
The clinically formulated products include solutions like The Ordinary Sulphate 4% Cleanser for Hair & Body; the Behentrimonium Chloride 2% Conditioner; and the lightweight Natural Moisturizing Factors + HA., which can be applied nightly before bed to support scalp hydration Together, these products form a complete skincare routine for the scalp. With innovative formulas like milky serums, the products all deliver deep moisturization and benefits without leaving the hair at all feeling heavy.
The clinically formulated products include solutions like The Ordinary Sulphate 4% Cleanser for Hair & Body; the Behentrimonium Chloride 2% Conditioner; and the lightweight Natural Moisturizing Factors + HA., which can be applied nightly before bed to support scalp hydration Together, these products form a complete skincare routine for the scalp. With innovative formulas like milky serums, the products all deliver deep moisturization and benefits without leaving the hair at all feeling heavy.
Trend Themes
1. Skin-caring Hair Products - The trend of combining skin care and hair care to promote overall scalp health provides an opportunity for the personal care industry to create multifunctional products.
2. Scalp Health Focus - The trend of emphasizing optimal scalp health through hair care provides an opportunity for the health and wellness industry to develop products that target specific scalp concerns.
3. Innovative Hair Formulas - The trend of using innovative formulas like milky serums in hair care products presents an opportunity for the beauty industry to expand its product offerings.
Industry Implications
1. Personal Care - The personal care industry can develop multifunctional hair care products that promote overall scalp health by combining skin care and hair care.
2. Health and Wellness - The health and wellness industry can create hair care products that target specific scalp concerns to emphasize optimal scalp health.
3. Beauty - The beauty industry can expand its product offerings by incorporating innovative hair formulas like milky serums.
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