Shutterfly and Iris Apfel Launch Holiday CryptoCard Collection
Niko Pajkovic — November 30, 2021 — Tech
References: shutterflyholidaynft & businesswire
E-commerce platform Shutterfly has partnered with American businesswoman and style icon Iris Apfel to launch an exclusive NFT Holiday CryptoCard Collection for charity. The new collection aims to reinstate Shutterfly's focus on creative expression by delivering fans a selection of never-before-seen moments from Iris’ life.
The collection will consist of three pieces, each designed to reveal one holiday-focused moment from Iris's history. In addition, the exclusive photographs come surrounded by vibrant colors, textured cheetah print patterns, and Iris' iconic eyewear, which acts as a kind of visual motif.
“I am thrilled to partner with Shutterfly to create a one-of-a-kind NFT collection that unveils moments in my life that I hold near and dear to my heart,” said Iris Apfel in a recent press release.
Image Credit: Shutterfly
The collection will consist of three pieces, each designed to reveal one holiday-focused moment from Iris's history. In addition, the exclusive photographs come surrounded by vibrant colors, textured cheetah print patterns, and Iris' iconic eyewear, which acts as a kind of visual motif.
“I am thrilled to partner with Shutterfly to create a one-of-a-kind NFT collection that unveils moments in my life that I hold near and dear to my heart,” said Iris Apfel in a recent press release.
Image Credit: Shutterfly
Trend Themes
1. NFT Art Collectibles - The popularity of NFT art collectibles lead to opportunities for more exclusive and creative partnerships like Shutterfly and Iris Apfel's Holiday CryptoCard Collection.
2. Charitable Nfts - NFT collections for charity can gain traction as more popular figures team up with e-commerce platforms to raise money and awareness.
3. Celebrity NFT Collaborations - Similar to Shutterfly and Iris Apfel, more celebrity collaborations with NFT platforms can create unique and high-value digital collectibles.
Industry Implications
1. E-commerce - E-commerce platforms like Shutterfly can continue to harness NFT technology to create engaging and unique product offerings.
2. Fashion - Fashion icons like Iris Apfel can collaborate with NFT platforms to offer exclusive and rare digital fashion collectibles.
3. Charity - Charitable organizations can partner with NFT creators to raise funds and awareness, using digital collectibles as rewards for donors.
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