10 Over-the-Top Ads Banned Worldwide (This is Why We Love the Web)
Going Like Sixty — January 12, 2009 — Naughty
References: popgive
In the past, banned ads, let’s call them banvertisements, never saw the light of day outside the agencies in which their were conceived. With the internet, however, this has changed. The ads above, for example, include images that did not make the cut for clients due to their shocking qualities, yet thanks to the web, these images are now enjoyable for web surfers around the world.
Measuring a woman’s buns was rejected for an Italian motorcycle campaign; a Kiss tobacco ad was rejected in Israel for looking too much like people; an Energizer ad was killed in Chile; UK complaints about Blair looking like Hitler in an ad caused the campaign to be pulled; Tom Ford’s provocative ad was too blatant for many countries; an ad for the Breast Cancer Fund was rejected because the scar was too realistic; cigarette butts resembling the Twin Towers didn’t make the cut for an ad for an anti-smoking ad in China; Need More Air featured a blow up doll and was rejected by the client; Gi got the boot in Ireland for being too graphic; and an “unknown” person created the Puma ads featured, which show an overly excited male.
Measuring a woman’s buns was rejected for an Italian motorcycle campaign; a Kiss tobacco ad was rejected in Israel for looking too much like people; an Energizer ad was killed in Chile; UK complaints about Blair looking like Hitler in an ad caused the campaign to be pulled; Tom Ford’s provocative ad was too blatant for many countries; an ad for the Breast Cancer Fund was rejected because the scar was too realistic; cigarette butts resembling the Twin Towers didn’t make the cut for an ad for an anti-smoking ad in China; Need More Air featured a blow up doll and was rejected by the client; Gi got the boot in Ireland for being too graphic; and an “unknown” person created the Puma ads featured, which show an overly excited male.
Trend Themes
1. Banned Advertisements - Disruptive innovation opportunity: Develop creative and edgy advertising campaigns that push the boundaries while maintaining compliance with regulations.
2. Internet-enabled Ad Exposure - Disruptive innovation opportunity: Create online platforms that provide a space for banned ads to reach a global audience, allowing for unconventional and controversial messaging.
3. Consumer-driven Censorship - Disruptive innovation opportunity: Build consumer-driven platforms that allow individuals to voice their concerns and influence the fate of ads, offering a more democratic approach to advertising.
Industry Implications
1. Advertising - Disruptive innovation opportunity: Develop new advertising strategies and platforms that challenge societal norms and regulations to captivate consumers' attention.
2. Online Platforms - Disruptive innovation opportunity: Create online platforms that curate and showcase banned advertisements, offering a unique space for brands to reach a global audience.
3. Consumer Advocacy - Disruptive innovation opportunity: Establish consumer advocacy organizations or platforms that empower individuals to express their opinions on advertisements and play a role in shaping the advertising landscape.
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