Olaplex's Shampoo for Blondes Delivers Results with Just One Use
Laura McQuarrie — September 16, 2021 — Fashion
References: olaplex & thezoereport
Olaplex is known for its range of best-selling hair care products and its newest creation is a shampoo for blondes that helps to repair, hydrate and brighten strands. The No.4P Blonde Enhancer Toning Shampoo boasts a highly concentrated purple formula that's cleansing, sulfate-free and useful for neutralizing brassiness.
Tailored to blondes and those with lightened or gray hair, the toning shampoo creates a rich lather with ingredients that are cruelty-free, pH-balanced, vegan and suitable for all hair types. Free from DEA, formaldehyde and aldehydes, the shampoo promises to boost brightness with nourishing and non-drying ingredients that aren't harsh or harmful.
With its newest release, Olaplex is touting a solution that's been scientifically proven to provide three times the brightness of top purple shampoos.
Tailored to blondes and those with lightened or gray hair, the toning shampoo creates a rich lather with ingredients that are cruelty-free, pH-balanced, vegan and suitable for all hair types. Free from DEA, formaldehyde and aldehydes, the shampoo promises to boost brightness with nourishing and non-drying ingredients that aren't harsh or harmful.
With its newest release, Olaplex is touting a solution that's been scientifically proven to provide three times the brightness of top purple shampoos.
Trend Themes
1. Cruelty-free Beauty - The increasing demand for animal-friendly products presents opportunities for businesses to develop new and innovative plant-based solutions for beauty products.
2. Customized Shampoos - Personalized hair care products are on the rise, offering opportunities for companies to create solutions for individual hair needs and preferences.
3. Sulfate-free Shampoos - Growing concerns around scalp and hair health have led to a rise in demand for sulfate-free shampoos that offer gentler alternatives for cleansing the hair and scalp.
Industry Implications
1. Beauty and Personal Care - Brands can tap into the growing demand for cruelty-free and personalized hair care products by developing innovative, ethically-sourced, and customized beauty solutions.
2. Natural and Organic Products - The rising popularity of sulfate-free and plant-based beauty products highlights the opportunity for natural and organic beauty brands to expand their offerings and capture a growing market.
3. Hair Care - The demand for sulfate-free, plant-based, and customized hair care products offers opportunities for hair care brands to innovate and develop new and unique products suited to individual hair needs and preferences.
4.1
Score
Popularity
Activity
Freshness
