Campspace's 'Remember' Captures the Scent of the Outdoors
Laura McQuarrie — October 25, 2017 — Art & Design
References: campspace & kickstarter
For many people, the fresh scent of the outdoors is tied to many fond memories, which is why Campspace decided to create a unique indoor fragrance for the home inspired by wild, natural scents. The fragrance is fittingly named 'Remember' and is comprised of Petrichor, or "the scent of the earth" and Geosmin, what Campspace describes as "an organic compound you have probably never heard of, but your nose can recognize it instantly." To create Remember, Campspace visited mountains, forests and deserts to perfectly capture the essence of the expansive outdoor world.
Campspace is a sharing economy start-up that makes it possible for outdoor enthusiasts to rent out camping spaces on mountains, beaches or even a bit of free space in an urban setting.
Campspace is a sharing economy start-up that makes it possible for outdoor enthusiasts to rent out camping spaces on mountains, beaches or even a bit of free space in an urban setting.
Trend Themes
1. Outdoor-inspired Home Fragrances - Opportunity for fragrance companies to create unique scents that capture the essence of the outdoors for indoor use.
2. Sharing Economy in Outdoor Spaces - Opportunity for sharing economy start-ups to expand into the outdoor space rental market, offering unique camping experiences for outdoor enthusiasts.
3. Natural and Organic Ingredients in Fragrances - Opportunity for fragrance companies to incorporate natural and organic ingredients, like Petrichor and Geosmin, in their products for a more eco-friendly and sustainable approach.
Industry Implications
1. Fragrance Industry - Opportunity for fragrance companies to explore new market segments and create innovative products that cater to consumers' desire for outdoor-inspired scents.
2. Sharing Economy Industry - Opportunity for sharing economy platforms to diversify into outdoor space rental services, tapping into the growing market of outdoor enthusiasts.
3. Eco-friendly Products Industry - Opportunity for eco-friendly product manufacturers to collaborate with fragrance companies to create sustainable home fragrances that incorporate natural and organic ingredients.
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