"Defenestration" in San Francisco
Gabriela Aizcorbe — July 6, 2008 — Marketing
References: funforever.net & gabrielaaizcorbe.blogspot
This building may look like furniture is being thrown out the windows, but the tables, cupboards, grandfather clock and fridge are all securely fastened to the outside walls. The San Francisco installation is called 'Defenestration' which means "to throw out of the window."
The multi-disciplinary sculptural mural is on the corner of 6th and Howard street in San Francisco. The building also functions as an graffiti mural featuring four elements of hip-hop: the BBoy, the DJ, the MC, and the Writer.
The multi-disciplinary sculptural mural is on the corner of 6th and Howard street in San Francisco. The building also functions as an graffiti mural featuring four elements of hip-hop: the BBoy, the DJ, the MC, and the Writer.
Trend Themes
1. Outdoor Art Installations - The trend of creating outdoor art installations that incorporate everyday objects and are interactive for viewers could disrupt the art world and change the way people experience art.
2. Sustainable Architecture - Creating sustainable and eco-friendly buildings by reusing materials in a creative way, as seen in Defenestration, could disrupt the construction industry and encourage more environmentally conscious building practices.
3. Alternative Advertising - Using creative and unconventional installations like Defenestration could disrupt traditional advertising methods and provide new and exciting opportunities for businesses to showcase their products or services.
Industry Implications
1. Art - The art industry could benefit from incorporating more interactive and unconventional installations in outdoor spaces to attract a wider range of viewers and increase engagement.
2. Construction - The construction industry could benefit from incorporating more eco-friendly and sustainable building practices by reusing materials and encouraging creative solutions like the installation in Defenestration.
3. Advertising - The advertising industry could benefit from experimenting with unconventional advertising methods and installations like Defenestration as a way to capture viewers' attention and create memorable experiences for consumers.
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