These Kids-Tab Ads Show Seemingly Innocent Safe Search Terms
Laura McQuarrie — June 6, 2014 — Marketing
References: coloribus
As these print ads for Kids-Tab demonstrate, it doesn't seem to matter what you safe search features you use online, since something inappropriate always seems to pop up. While searching for seemingly innocent terms like "ice fox," "flowers in April" and "Bambi in the woods," in these ads, adult stars with names like "Ice La Fox," "April Flowers" and "Bambi Woods" occasionally pop up in the image search results.
With a Kids-Tab tablet, the minds of weary parents can be put at ease, knowing that the innocent eyes of their children will be spared for at least a few more years from seeing or clicking on something that they shouldn't at such a young age.
With a Kids-Tab tablet, the minds of weary parents can be put at ease, knowing that the innocent eyes of their children will be spared for at least a few more years from seeing or clicking on something that they shouldn't at such a young age.
Trend Themes
1. Safe Search Technology - Developing advanced algorithms and filters to enhance the effectiveness of safe search features and minimize exposure to inappropriate content.
2. Child-friendly Advertising - Creating advertisements specifically designed for children that are both engaging and safe, without any potential for exposure to adult content.
3. Parental Control Apps - Designing mobile applications that offer comprehensive parental control features, enabling parents to monitor and restrict their children's online activities effectively.
Industry Implications
1. Technology - Both hardware and software companies can innovate in developing devices and algorithms that prioritize child safety online.
2. Advertising - The advertising industry can develop new strategies and guidelines for creating child-friendly advertisements that avoid potentially inappropriate content.
3. Digital Parenting - There is a growing market for digital parenting tools and services, creating opportunities for startups to provide effective solutions for concerned parents.
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