Tipsy Scoop and Mumm Napa Collaborated on Boozy Summer Popsicles
Laura McQuarrie — July 16, 2021 — Lifestyle
References: tipsyscoop & popsugar
Tipsy Scoop and Mumm Napa sparkling wine came together to create refreshing rosé-infused popsicles for summer celebrations and everyday indulgence. Made with fresh strawberries and lemon, the fruity popsicles are elevated with the award-winning Mumm Napa Brut Rosé. The sparkling wine itself is said to have aromatic black cherries, red berries and citrus, which promises to enhance the experience of eating the adult-approved popsicles all the more.
The boozy popsicles are sold in sets of four, which are perfect for sharing, or even "decadently dunking into your wine glass of Mumm Napa Brut Rosé" to keep it chilled.
While fans of rosé have been captivated by frosé in years past, these cooling treats offer the perfect balance of indulgence and nostalgia.
The boozy popsicles are sold in sets of four, which are perfect for sharing, or even "decadently dunking into your wine glass of Mumm Napa Brut Rosé" to keep it chilled.
While fans of rosé have been captivated by frosé in years past, these cooling treats offer the perfect balance of indulgence and nostalgia.
Trend Themes
1. Boozy Popsicles - Alcohol-infused frozen treats are a rising trend in the dessert industry, creating opportunities for innovative flavor combinations and adult indulgence.
2. Wine-infused Desserts - The combination of wine and desserts is becoming popular, creating an opportunity for companies to create unique and indulgent treats for adults.
3. Rosé-inspired Summer Treats - Summer-themed desserts inspired by rosé flavors and aromas are gaining popularity, creating a market for refreshing and fun alcoholic treats.
Industry Implications
1. Alcohol - The alcohol industry can tap into the trend of boozy popsicles, creating wine and liquor-infused frozen treats.
2. Desserts - Dessert companies can create new and unique products by combining alcohol and sweet treats, offering an indulgent experience for adult consumers.
3. Food and Beverage Retail - Grocery stores and specialty food shops can take advantage of the trend of wine-infused desserts, offering a variety of alcoholic treats for customers to enjoy at home.
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