Qantas and Samsung Collaborate to Offer Virtual Reality in the Air
Vasiliki Marapas — January 31, 2015 — Tech
References: qantas.au & highsnobiety
Australia's largest airline Qantas and Samsung have teamed up in a new venture that will offer virtual reality to airline customers.
The partnership will involve incorporating Samsung's Gear VR into select A380 flights between Australia and Los Angeles for a period of three months, thus treating first class passengers to a completely remarkable in-flight experience that rivals all others.
The virtual reality technology will be powered and operated using a Galaxy Note 4, and will offer both films and third-party multimedia content created specifically for the service. One such example comes courtesy of Tourism NT, and will allow travelers to take part in an interactive 3D tour of the Kakadu National Park in Australia's Northern Territory.
The partnership will involve incorporating Samsung's Gear VR into select A380 flights between Australia and Los Angeles for a period of three months, thus treating first class passengers to a completely remarkable in-flight experience that rivals all others.
The virtual reality technology will be powered and operated using a Galaxy Note 4, and will offer both films and third-party multimedia content created specifically for the service. One such example comes courtesy of Tourism NT, and will allow travelers to take part in an interactive 3D tour of the Kakadu National Park in Australia's Northern Territory.
Trend Themes
1. Virtual Reality in Airline Industry - Using virtual reality technology to enhance the in-flight experience for passengers.
2. Partnerships with Technology Companies - Collaborating with technology companies to offer innovative services to customers.
3. Interactive Entertainment in Travel - Providing interactive multimedia content to engage travelers during their journey.
Industry Implications
1. Airlines - Exploring opportunities to incorporate virtual reality technology into their services.
2. Technology - Partnering with airlines to provide virtual reality solutions for in-flight entertainment.
3. Travel and Tourism - Creating interactive multimedia content to showcase destinations and attractions to travelers.
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