Umami Turns a Popular Fall Beverage into Pumpkin Spice Flavor Burger
Laura McQuarrie — November 15, 2014 — Lifestyle
References: umamiburger & brandeating
During the fall season, the pumpkin spice flavor is one that tons of people look forward to in beverage form. Since then, it's been worked into a variety of recipes for sweets like cookies, donuts and cakes, but now Umami is introducing pumpkin spice in a new way with a burger.
The Pumpkin Spice Latte Burger from Umami is being offered as a limited edition seasonal fall treat, featuring a beef patty, pumpkin pie spiced mascarpone and Japanese pumpkin that's all topped off with a roasted garlic aioli sauce and a drizzle of coffee molasses. Although you might not expect that the creamy pumpkin flavors could be translated into a burger, the spiced cheese is what makes the best imitation of the steamed milk and whipped cream.
The Pumpkin Spice Latte Burger from Umami is being offered as a limited edition seasonal fall treat, featuring a beef patty, pumpkin pie spiced mascarpone and Japanese pumpkin that's all topped off with a roasted garlic aioli sauce and a drizzle of coffee molasses. Although you might not expect that the creamy pumpkin flavors could be translated into a burger, the spiced cheese is what makes the best imitation of the steamed milk and whipped cream.
Trend Themes
1. Pumpkin Spice Flavor - Opportunity to explore innovative ways to incorporate pumpkin spice flavor into different food categories.
2. Limited Edition Seasonal Treats - Potential for creating unique and exclusive food items that cater to seasonal cravings.
3. Unconventional Burger Combinations - Room for experimentation and creating unexpected flavor combinations in the burger industry.
Industry Implications
1. Food and Beverage - Incorporating pumpkin spice flavor into various food and beverage products can attract seasonal customers.
2. Restaurant and Fast Food - Introducing limited edition seasonal treats can drive customer excitement and boost sales.
3. Gourmet and Specialty Burgers - Experimenting with unconventional burger combinations can attract adventurous food enthusiasts.
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