Boost Ball's Snacks Focus on "Less Ingredients, More Protein"
Laura McQuarrie — March 8, 2017 — Lifestyle
References: campbellnutrition & boostball
Boost Ball makes its delicious protein ball snacks in flavors like Raw Chocolate Brownie, Peanut Butter Cookie Dough and Mint Chocolate Chip using a base of just seven natural ingredients. This includes ingredients like fruit, whey protein, extra virgin olive oil, nuts and natural sweeteners.
While the protein content in each snack ball varies, the brand calls out the percentage of protein included with a bubble on its wrapper. While its Coconut Fudge Cake flavor boasts 26% protein, its Peanut Butter Cookie Dough flavor tops this with 32% protein.
A single 42g package provides three all-natural raw protein snack balls that are free from wheat, gluten and soya. Boost Ball brands its bite-sized products as ultra-portable, energizing snacks that make ideal pre- and post-workout treats for both men and women.
While the protein content in each snack ball varies, the brand calls out the percentage of protein included with a bubble on its wrapper. While its Coconut Fudge Cake flavor boasts 26% protein, its Peanut Butter Cookie Dough flavor tops this with 32% protein.
A single 42g package provides three all-natural raw protein snack balls that are free from wheat, gluten and soya. Boost Ball brands its bite-sized products as ultra-portable, energizing snacks that make ideal pre- and post-workout treats for both men and women.
Trend Themes
1. Natural Protein Snacks - Opportunity for food companies to develop a range of all-natural protein snacks with fewer ingredients.
2. Transparent Labeling - Opportunity for food companies to adopt transparent labeling by including the percentage of protein included in snacks on the package.
3. Portable Snacks - Opportunity for food companies to develop energizing, portable snacks for on-the-go consumption before and after workouts.
Industry Implications
1. Health Food - Opportunity for health food companies to create a range of protein snacks using natural ingredients.
2. Fitness - Opportunity for fitness companies to stock and promote all-natural protein snacks as pre- and post-workout treats for customers.
3. Consumer Packaged Goods - Opportunity for CPG companies to invest in all-natural protein snacks with transparent labeling and convenient packaging for busy consumers.
2
Score
Popularity
Activity
Freshness
