The New Portugal Away Kit Features Flashy Speed Graphics
Rahul Kalvapalle — March 25, 2015 — Lifestyle
References: todaysgolfer & footyheadlines
The new Portugal away kit is inspired by the team's pacey playing style, flair and attitude and offers a slick and modern interpretation of the country's national flag.
The kit features a bold, black design with a fabulous speed graphic on the chest. The graphic comprises electric flashes of red and green moving in opposite directions, exemplifying the team's fast-paced brand of soccer.
This Nike Portugal away kit is equipped with Nike Dri-FIT technology, which draws sweat away from players' bodies to the exterior of their shirts and shorts, from where it quickly evaporates. Laser-cut ventilation holes and mesh panels allow for improved air circulation and temperature regulation.
What really makes this jersey is the speed graphic, which is the perfect representation of the team's style of play led by its captain Cristiano Ronaldo.
The kit features a bold, black design with a fabulous speed graphic on the chest. The graphic comprises electric flashes of red and green moving in opposite directions, exemplifying the team's fast-paced brand of soccer.
This Nike Portugal away kit is equipped with Nike Dri-FIT technology, which draws sweat away from players' bodies to the exterior of their shirts and shorts, from where it quickly evaporates. Laser-cut ventilation holes and mesh panels allow for improved air circulation and temperature regulation.
What really makes this jersey is the speed graphic, which is the perfect representation of the team's style of play led by its captain Cristiano Ronaldo.
Trend Themes
1. Electric Graphics in Apparel - Innovative graphics incorporating electric elements in apparel design are becoming more popular in the sports industry, offering a unique way to represent team style and attitude.
2. Athletic Temperature Regulation Technology - Advanced clothing technologies that incorporate laser-cut ventilation holes and mesh panels for improved air circulation and temperature regulation offer opportunities for disruption in the sportswear and athleisure markets.
3. Pacey Playing Style Branding - Branding efforts that highlight a team's fast-paced playing style, flair, and attitude have the potential to resonate with fans and consumers, offering opportunities for new marketing strategies in the sports industry.
Industry Implications
1. Sports Apparel - The sports apparel industry could benefit from incorporating innovative electric graphics and advanced temperature regulation technologies into their designs to improve the performance and style of their products.
2. Sportswear - The sportswear industry has the potential to disrupt the market by focusing on designing apparel that represents a team's playing style and attitude, leveraging unique branding opportunities.
3. Athleisure - Incorporating temperature regulation technologies and electric graphics in athleisure designs could be a game-changer in the industry, allowing for the creation of stylish and performance-enhancing clothing for everyday use.
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