The 'POM' Dating App Enables Connections Based on Music
Michael Hemsworth — January 22, 2021 — Lifestyle
References: discoverpom & betalist
The 'POM' dating app is a solution for music-loving users who are looking for a way to connect with a potential love interest based on a shared interest in a specific genre of music or artist. The app works by putting a focus on honesty by allowing users to share the music they are most interested in and will connect them with others who share a similar interest. This could help users to create a more authentic connection with someone based on more than looks to help them start chatting about a common interest right off the bat.
The 'POM' dating app is one of a growing number of hyper-specific digital romance solutions that enable consumers to focus more on quality than quantity when it comes to finding a mate.
The 'POM' dating app is one of a growing number of hyper-specific digital romance solutions that enable consumers to focus more on quality than quantity when it comes to finding a mate.
Trend Themes
1. Music-based Dating - Opportunities for other dating apps or websites to target audiences with a shared love of certain genres or musicians.
2. Interest-based Connection - An opportunity for companies to create social platforms based on shared interests, instead of just physical attraction.
3. Hyper-specific Dating Apps - More specific dating apps that allow for niche interests to be shared may become more popular among select groups of people.
Industry Implications
1. Music Streaming - Music streaming services could integrate dating features to connect users with similar tastes in music.
2. Social Media - Social media platforms may start to prioritize shared interests instead of just popularity or follower count.
3. Online Dating - Other dating apps or websites may begin to focus on hyper-specific niches, such as music or other interests, to help users find more meaningful connections.
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