Slice is Giving Pizza Lovers the Chance to Take Over a Local Pizzeria
Laura McQuarrie — December 7, 2021 — Marketing
References: slicelife & prnewswire
Slice is the platform powering the nation's largest network of pizzerias and it is giving pizza lovers the chance to own a local pizzeria for a day as part of a 24-hour pizzeria takeover experience. The unforgettable experience will grant one lucky winner the ability to put themselves in the shoes of a pizzeria owner, complete with pizza boxes featuring their face, their name on a sign, a special pizza in their honor, plus perks for friends, family and the whole community.
This sweepstakes by Slice recently kicked off for customers who place a qualifying order on the Slice app during the entire month of December, and when they do, they will be automatically entered to win a once-in-a-lifetime prize package.
This sweepstakes by Slice recently kicked off for customers who place a qualifying order on the Slice app during the entire month of December, and when they do, they will be automatically entered to win a once-in-a-lifetime prize package.
Trend Themes
1. Pizzeria Takeover Experiences - Opportunities for other food establishments to offer similar experiences for their customers to gain a different perspective in the food industry.
2. Customer-generated Menu Items - Offering customers the chance to create a unique menu item for a limited time can create buzz and entice customers to try something new.
3. Interactive Brand Experiences - Brands can engage with their customers on a deeper level by offering interactive experiences that allow them to connect with the company and products in a more personal way.
Industry Implications
1. Restaurant - Restaurants can offer experiential packages to promote customer engagement and brand loyalty.
2. Hospitality - Hotels and resorts can incorporate interactive experiences into their guest amenities to enhance the overall guest experience.
3. Fast Food - Chain restaurants can offer unique menu items, contests, and giveaways to keep customers engaged and interested in their brand.
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