The Great American Pizza Party Event Helps to Support Pizza Restaurants
Laura McQuarrie — April 17, 2020 — Lifestyle
References: thegreatamericantakeout & prnewswire
Following The Great American Takeout, an event to support local restaurant businesses during the pandemic, The Great American Pizza Party is a nationwide pizza party event that's encouraging people to extend support to their favorite local pizza restaurant. The April 17th event falls on a Friday, a day when many families, couples, friends and singles might ordinarily order themselves a pizza for a cozy night in.
The event is supported by restaurants like Marco's Pizza and Papa Murphy's Take 'N' Bake Pizza, and Rich Products is giving away a full-size arcade machine that's loaded with 60 games to one lucky pizza lover who participates in The Great American Pizza Party. After ordering pizza, people are encouraged to virtually share a slice of their pizza on social media with the event hashtags.
The event is supported by restaurants like Marco's Pizza and Papa Murphy's Take 'N' Bake Pizza, and Rich Products is giving away a full-size arcade machine that's loaded with 60 games to one lucky pizza lover who participates in The Great American Pizza Party. After ordering pizza, people are encouraged to virtually share a slice of their pizza on social media with the event hashtags.
Trend Themes
1. Pizza Party Trend - The Great American Pizza Party encourages customers to extend support to their favorite local pizza restaurant, creating a potential trend for similar events in different food industries.
2. Virtual Food Sharing Trend - With people being encouraged to share their pizzas virtually on social media, a trend of virtual food-sharing events with its own hashtags could emerge.
3. Restaurant Support Trend - The Great American Takeout and Pizza Party have catalyzed a larger trend of events aimed at supporting local restaurants during the pandemic that could expand into other areas.
Industry Implications
1. Food and Beverage Industry - The event is focused on supporting local pizza restaurants, creating an opportunity for other food and beverage industries to join in and create similar events.
2. Gaming Industry - Rich Products' arcade machine giveaway presents an opportunity for other gaming industries to expand their customer base through similar collaborations with food events.
3. Social Media Industry - The Great American Pizza Party's social media hashtag sharing could spark a rise in social media campaigns centered around supporting local businesses during the pandemic.
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