Layla Ehsan Creates a Brilliantly Eye-Opening Series Titled ‘Menstruisms'
Meghan Young — May 9, 2015 — Lifestyle
References: laylamayehsan & designtaxi
There have been some intriguing period artworks over the years, yet this series takes on a more playful angle that many women can still relate to wholeheartedly. Taking common and not-so-common phrases, Layla Ehsan, an illustration student at the Rhode Island School of Design, creates relatable imagery that expresses how she feels when she has her period.
From rain clouds to red sharks and even a bloody knife, her period art is at once graphic and innocent. Not to mention comical. Dubbed Menstruisms, Ehsan writes, "It’s disorienting to have to pretend that such an essential function of my body doesn't exist." Many women will agree, but at the same time it's easy to pretend when it is such a common experience.
From rain clouds to red sharks and even a bloody knife, her period art is at once graphic and innocent. Not to mention comical. Dubbed Menstruisms, Ehsan writes, "It’s disorienting to have to pretend that such an essential function of my body doesn't exist." Many women will agree, but at the same time it's easy to pretend when it is such a common experience.
Trend Themes
1. Humorous Period Art - The trend of using humor to open up conversations around taboo topics, such as menstruation, could inspire businesses to create entertaining and informative marketing campaigns.
2. Relatable Imagery - The trend of using relatable imagery to depict common experiences, like menstruation, could inspire businesses to create campaigns that connect with customers on a personal level.
3. Graphic and Innocent Art - The trend of using graphic yet innocent art to depict taboo topics, like menstruation, could inspire businesses to create unique and eye-catching designs for their brand.
Industry Implications
1. Feminine Hygiene Products - The feminine hygiene industry could use humor and relatable imagery in their marketing campaigns to reduce the stigma around menstruation and create brand loyalty.
2. Art and Design - The art and design industries have an opportunity to create unique and eye-catching designs that tackle taboo topics in a humorous yet respectful way.
3. Fashion and Apparel - The fashion and apparel industry could use graphic and innocent designs to create empowering and relatable clothing for people who menstruate.
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