Ghost Tequila Made the World's Largest Perfectly Spicy Margarita
Laura McQuarrie — May 7, 2024 — Lifestyle
References: streetinsider
Knowing that cocktail lovers are eager for summer to begin so that they can start sipping margaritas, Ghost Tequila revealed the world's largest Perfectly Spicy Margarita with the aid of Hector Acevedo and Manuel Picon of Cocktail Cartel Co.
The well-balanced spicy margarita was mixed in a towering 9.11' cocktail glass made to resemble the brand's logo and accommodate 45 gallons of liquid and 35 gallons of ice—the equivalent of 1,480 servings of the signature Perfectly Spicy cocktails. The evening the record-breaking margarita was mixed, guests enjoyed a live DJ, and expertly prepared culinary bites and desserts.
Ghost Tequila's Perfectly Spicy Margarita Recipe calls for Ghost Blanco Tequila, cold-pressed pineapple, ginger, lime and citrus bitters, plus a dehydrated lime wheel and rosemary to garnish.
The well-balanced spicy margarita was mixed in a towering 9.11' cocktail glass made to resemble the brand's logo and accommodate 45 gallons of liquid and 35 gallons of ice—the equivalent of 1,480 servings of the signature Perfectly Spicy cocktails. The evening the record-breaking margarita was mixed, guests enjoyed a live DJ, and expertly prepared culinary bites and desserts.
Ghost Tequila's Perfectly Spicy Margarita Recipe calls for Ghost Blanco Tequila, cold-pressed pineapple, ginger, lime and citrus bitters, plus a dehydrated lime wheel and rosemary to garnish.
Trend Themes
1. LARGE-SCALE COCKTAIL CREATIONS - Exploring innovative ways to showcase branded cocktails through record-breaking, visually appealing presentations.
2. FOOD & BEVERAGE EXPERIENTIAL MARKETING - Utilizing interactive events and immersive experiences to engage consumers with unique and memorable culinary offerings.
3. ARTISANAL SPIRIT MIXOLOGY - Pushing boundaries in craft cocktail creations by incorporating premium ingredients and unconventional flavor combinations.
Industry Implications
1. LIQUOR & SPIRITS - Capitalizing on the trend towards experiential marketing to elevate brand visibility and create buzz around innovative cocktail concepts.
2. EVENT PLANNING & HOSPITALITY - Leveraging immersive event experiences to attract a diverse audience and drive engagement through unique food and beverage offerings.
3. RESTAURANT & BAR - Enhancing the customer experience by introducing artisanal and visually striking cocktails that cater to evolving consumer preferences for premium and Instagrammable drinks.
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