The Pantone x H&M Home Collab Plays with the Colors of Citrus and Peppers
Laura McQuarrie — April 29, 2024 — Art & Design
References: www2.hm & designtaxi
Pantone x H&M created a collection of colorful serveware to infuse meals with joy and vitality. This collection follows the collaborators' debut collection last year and in 2024, color authority Pantone and H&M Home are introducing two fresh color palettes: Spicy & Sweet and Zesty & Fresh.
Zesty & Fresh plays with energizing citrus hues to infuse homes with lively yellow and green accents. The Spicy & Sweet palette gleans from the intensity of chilli and the juiciness of ripe orange with warm red and orange hues. These fun colors have been incorporated into a variety of porcelain designs, spanning everything from plates and bowls to coasters, placemats and storage jars.
Through color, the Pantone x H&M Home collection injects new energy into spring and summer dining and entertaining.
Zesty & Fresh plays with energizing citrus hues to infuse homes with lively yellow and green accents. The Spicy & Sweet palette gleans from the intensity of chilli and the juiciness of ripe orange with warm red and orange hues. These fun colors have been incorporated into a variety of porcelain designs, spanning everything from plates and bowls to coasters, placemats and storage jars.
Through color, the Pantone x H&M Home collection injects new energy into spring and summer dining and entertaining.
Trend Themes
1. Colorful Serveware Collections - Exploring vibrant tones in dinnerware design to elevate dining experiences.
2. Citrus-inspired Home Decor - Embracing energizing citrus hues to enhance interior aesthetics.
3. Collaborative Color Palettes - Partnering with industry experts to create fresh and engaging color schemes.
Industry Implications
1. Home Goods - Opportunities for furniture and decor brands to innovate with bold and playful colors.
2. Hospitality - Potential for restaurants and hotels to adopt vibrant serveware for a more engaging dining experience.
3. Fashion - Potential crossover into fashion industry with colorful and trendy designs inspired by Pantone.
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