4LIFE's Organic Food Packaging Embodies Vibrant Clean Eating
Laura McQuarrie — January 27, 2015 — Lifestyle
References: 4life-tm.ru & packagingoftheworld
With its bright and cheery organic food packaging, 4LIFE's products are designed to catch the eyes of those who have health and wellness in mind when it comes to what they eat. The packaging designs for its Organic Oat Flakes, Organic Four Cereal Flakes and Jumbo Oat Flakes are packaged in bright, citrusy colors like orange, green and yellow, which is refreshing from the earthy colors that are usually chosen to brand boxes of oat products.
Each of the boxes is printed with a large picture of a cereal bowl, drawing attention to the wholesome nature of the products, as well as the certified organic stamp on each of the boxes. The recent rebranding of 4LIFE's identity by the Brandexpert Island Of Freedom agency helps to redefine these products as clean and healthy.
Each of the boxes is printed with a large picture of a cereal bowl, drawing attention to the wholesome nature of the products, as well as the certified organic stamp on each of the boxes. The recent rebranding of 4LIFE's identity by the Brandexpert Island Of Freedom agency helps to redefine these products as clean and healthy.
Trend Themes
1. Bright Organic Food Packaging - The use of bright, citrusy colors and large wholesome images in organic food packaging can attract health-conscious consumers.
2. Certified Organic Stamp - Highlighting the certified organic stamp on packaging can increase consumer confidence and trust in organic products.
3. Clean Eating Identity - Rebranding to emphasize clean and healthy eating can enhance the image of organic food brands.
Industry Implications
1. Organic Food Industry - Creating eye-catching packaging designs and emphasizing certified organic stamps can benefit companies in the organic food industry.
2. Marketing and Advertising Industry - Helping organic food brands rebrand themselves to be associated with clean and healthy eating can create opportunities for marketing and advertising agencies.
3. Packaging Industry - Developing new packaging designs that incorporate bright colors and emphasize organic certifications can benefit companies in the packaging industry.
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