These New One Potato Two Potato Snack Flavors Have an Artisanal Twist
Michael Hemsworth — July 20, 2019 — Lifestyle
References: dieffenbachs & preparedfoods
A new variety of flavor varieties have been unveiled by Dieffenbach's Potato Chips Inc. for its One Potato Two Potato lineup that target consumers seeking a more artisanal way to snack. The new flavors include the Simple Sea Salt Sweet Potato Chips, Garlic & Herb Root Veggie Chips and the Cinnamon & Brown Sugar Sweet Potato Chips. Each of the snacks are made with whole-root vegetables including sweet potatoes, taro, batata, yuca and parsnip for a more health-focused profile.
The new One Potato Two Potato snack varieties are being introduced alongside a new bag design that highlights the rustic yet flavorful nature of the product within. Each of the snacks are Non-GMO Project Verified, Kosher Certified, Gluten-Free Certified, vegan and crafted in small batches.
The new One Potato Two Potato snack varieties are being introduced alongside a new bag design that highlights the rustic yet flavorful nature of the product within. Each of the snacks are Non-GMO Project Verified, Kosher Certified, Gluten-Free Certified, vegan and crafted in small batches.
Trend Themes
1. Artisanal Snack Chips - Opportunity for artisanal snack chip brands to cater to consumers seeking unique and flavorful options.
2. Health-focused Snacking - Growing market for snack brands incorporating whole-root vegetables to appeal to health-conscious consumers.
3. Label Transparency - Demand for snack brands that prioritize transparency and certifications to build consumer trust.
Industry Implications
1. Snack Food Industry - Opportunity for snack companies to tap into the growing demand for artisanal and healthier snack options.
2. Health Food Industry - The health food industry can capitalize on the trend of incorporating whole-root vegetables in snack products to offer nutritious and delicious options.
3. Packaging Industry - With the introduction of new bag designs that highlight the emphasis on rustic and flavorful snacks, packaging companies can help snack brands elevate their product's appeal.
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