This Banksy Piece is a Commentary on Our Obsession with Smartphones
Rahul Kalvapalle — April 16, 2014 — Art & Design
References: banksy & fastcocreate
Legendary British street artist Banksy's latest piece of art is a forlorn commentary on how the growing obsession with smartphones impedes human relationships and intrudes those rare, precious moments between two people that should demand their complete attention and focus.
The piece features a pair of lovers embracing each other while looking at their smartphones over each other's shoulders. The work uses dark colors, with the only brightness on offer being provided by the glow of the smartphone screens distracting the lovers' gazes.
The piece is so effectively done that simply looking at it causes one to be irritated at the extent to which the obsession with smartphones causes us to miss out on meaningful moments that should be shared with a person and not an electronic device.
The exact location of this profound piece of street art was not revealed by Banksy, who uploaded the photo to his website and Instagram page.
The piece features a pair of lovers embracing each other while looking at their smartphones over each other's shoulders. The work uses dark colors, with the only brightness on offer being provided by the glow of the smartphone screens distracting the lovers' gazes.
The piece is so effectively done that simply looking at it causes one to be irritated at the extent to which the obsession with smartphones causes us to miss out on meaningful moments that should be shared with a person and not an electronic device.
The exact location of this profound piece of street art was not revealed by Banksy, who uploaded the photo to his website and Instagram page.
Trend Themes
1. Anti-smartphone Art - Creating street art that comments on the negative effects of smartphone addiction presents an opportunity to raise awareness and provoke reflection.
2. Digital Detox Programs - Developing programs and services that help people reduce their screen time and disconnect from technology can be a disruptive innovation opportunity in response to the smartphone obsession trend.
3. Smartphone-free Social Activities - Creating new forms of social activities that prioritize in-person communication and human connection without the use of smartphones can be a disruptive innovation opportunity in response to the negative impact of smartphone addiction.
Industry Implications
1. Art - The Art industry can leverage anti-smartphone art to make a social commentary on the effects of technology on human interaction and awareness.
2. Health and Wellness - Health and wellness industries can develop digital detox programs that provide a roadmap to disconnect from technology and reduce the negative impact of smartphone addiction on mental and physical health.
3. Entertainment and Leisure - Entertainment and leisure industries can create smartphone-free social activities that bring people together and foster in-person communication and human connection without the distraction of technology.
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