LaDiDa's Canned Drinks are Inspired by Sunrise, Midday & Sunset
Laura McQuarrie — April 7, 2020 — Lifestyle
References: drinkladida & thedieline
LaDiDa enriches oat milk lattes with soothing full-spectrum hemp extract for the purpose of providing a ritual to help people make the transition from the day to the night. The canned drinks are meant to give people the chance to indulge in a moment to decompress, unwind and relax as they ease their way into or out of a busy day. The ready-to-drink oat lattes are available in varieties like Morning Momentum, which includes natural caffeine from matcha, Midday Meditation with turmeric and Calming Close, which helps the mind and body unwind with lavender and honey.
All of the drinks are vegan-friendly, organic and gluten-free, offering purposeful ways for adults to incorporate 15mg of full-spectrum hemp extract into their daily lives by referencing three specific points of the day.
Image Credit: LaDiDa
All of the drinks are vegan-friendly, organic and gluten-free, offering purposeful ways for adults to incorporate 15mg of full-spectrum hemp extract into their daily lives by referencing three specific points of the day.
Image Credit: LaDiDa
Trend Themes
1. Ritual-based Beverages - The trend of incorporating specific ingredients into beverages to create a ritualistic experience that helps people transition through different times of the day.
2. Functional Canned Drinks - The trend of ready-to-drink beverages with specific functional benefits, such as relaxation and stress relief.
3. Hemp-infused Products - The trend of infusing hemp extract into various consumer products for its potential health and wellness benefits.
Industry Implications
1. Beverage Industry - Opportunity for beverage companies to create innovative, purposeful drinks that cater to specific consumer needs for different times of the day.
2. Wellness Industry - Opportunity for wellness brands to explore the potential of hemp-infused products for relaxation and stress relief.
3. Alternative Ingredients Industry - Opportunity for companies in the alternative ingredients sector to create innovative and functional products using hemp extract.
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