This PepsiCo Vending Machine Only Offers Nutritious Choices
Katherine Pendrill — December 17, 2015 — Lifestyle
References: pepsico & munchies.vice
PepsiCo recently debuted a new type of vending machine that only offers nutritious choices. Although many vending machines are stocked with a wide selection of snacks, it can be difficult for consumers to choose healthy products when they are featured next to more tempting options. This vending machine encourages healthy snacking by eliminating unhealthy products from its selection.
The new PepsiCo vending machine is stocked with food and drinks that are considered to be more nutritious choices. Instead of the usual selection of sugary sodas and calorie-rich chocolate bars, this vending machine will offer snacks such as hummus cups, granola bars and orange juice. In addition to the healthy selection, the machine will also feature cashless vending, digital touch screens and suggested food and beverage pairings.
The new vending machine demonstrates that PepsiCo is aware of the shift in consumer demand for more healthy snack options.
The new PepsiCo vending machine is stocked with food and drinks that are considered to be more nutritious choices. Instead of the usual selection of sugary sodas and calorie-rich chocolate bars, this vending machine will offer snacks such as hummus cups, granola bars and orange juice. In addition to the healthy selection, the machine will also feature cashless vending, digital touch screens and suggested food and beverage pairings.
The new vending machine demonstrates that PepsiCo is aware of the shift in consumer demand for more healthy snack options.
Trend Themes
1. Shift Towards Healthy Snacking - The new PepsiCo vending machine demonstrates the growing trend of consumers demanding healthier snack choices.
2. Customization and Pairing Suggestions - The inclusion of digital touch screens and suggested food and beverage pairings in the vending machine showcases the trend of personalization and customization in the food industry.
3. Cashless Vending - The implementation of cashless vending in the PepsiCo vending machine highlights the trend of contactless payments and the increasing adoption of digital transactions.
Industry Implications
1. Vending Machine Industry - The innovative PepsiCo vending machine presents an opportunity for companies in the vending machine industry to offer healthier snack options and implement features such as cashless payments and touch screens.
2. Food and Beverage Industry - The shift towards healthier snacking reflected in the new vending machine creates a disruptive innovation opportunity for companies in the food and beverage industry to develop and promote nutritious alternatives to traditional vending machine products.
3. Technology Industry - The integration of digital touch screens and cashless payments in the vending machine highlights the potential for technology companies to provide innovative solutions for the vending industry and enhance the customer experience.
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