NFC Gumball Machine by Razorfish Produces Apps in a Fun Way
Marina Rotharmel — July 21, 2012 — Tech
References: emergingexperiences & adverblog
Just like a kid in a candy store, the NFC Gumball Machine is a totally fun way to get some technological treats. Shaped like an old-school gumball dispenser, the machine built by Razorfish dispenses fun apps to your phone.
The device works by inserting a coin in the lever, then scanning your Smartphone where you’d usually receive your treat. From there you can watch the digital animation on the screen and use your touchscreen to start the process. At the end you’ll be surprised with a game, video clip, coupon, movie, eBook, party spot or idea.
This is an awesome and fun way to get apps at a cheap price! This is currently just a prototype, but will surely be hit.
The device works by inserting a coin in the lever, then scanning your Smartphone where you’d usually receive your treat. From there you can watch the digital animation on the screen and use your touchscreen to start the process. At the end you’ll be surprised with a game, video clip, coupon, movie, eBook, party spot or idea.
This is an awesome and fun way to get apps at a cheap price! This is currently just a prototype, but will surely be hit.
Trend Themes
1. Smart Dispensers - Design dispensers that integrate NFC technology and provide products in a fun and engaging way.
2. Gamified Marketing - Adopt gamification techniques in marketing campaigns by encouraging user interaction and creativity through dispensers.
3. Augmented Reality Product Dispensers - Develop dispensers that use augmented reality to bring products to life, giving customers an interactive experience.
Industry Implications
1. Retail - Retailers can use these dispensers to offer personalized discounts, incentives and promotions, creating fun experiences that increase loyalty and sales.
2. Entertainment - Entertainment venues such as arcades or amusement parks can use these dispensers to provide tickets, merchandise or experiences, enhancing the customer experience.
3. Hospitality - Hotels and restaurants could use these dispensers to offer personalized entertainment, recommendations or discounts that enrich the customer's stay or meal.
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