The Nestle Purina Restaurant Mon Petit is Back in Tokyo
Laura McQuarrie — March 29, 2014 — Lifestyle
References: pauseandplay & en.rocketnews24
Nestle Purina celebrated Cat Day in February earlier this year by establishing the 'Restaurant Mon Petit,' serving gourmet food to humans, inspired by its luxury cat food, Mon Petit. The restaurant was open for less than a week, but it was so successful, now the feline-inspired restaurant is back in Tokyo for a whole month.
Items on the menu like tuna, turkey and chicken dishes are shaped like they just came out of a can, which really makes the dishes look like cat food. To make the experience even more bizarre, the waiters that serve the patrons of Restaurant Mon Petit are of course, fully dressed like cats. Although the concept is totally off the wall, it’s a brilliant way to get people to understand what "gourmet" means for their pets.
Items on the menu like tuna, turkey and chicken dishes are shaped like they just came out of a can, which really makes the dishes look like cat food. To make the experience even more bizarre, the waiters that serve the patrons of Restaurant Mon Petit are of course, fully dressed like cats. Although the concept is totally off the wall, it’s a brilliant way to get people to understand what "gourmet" means for their pets.
Trend Themes
1. Feline-themed Eateries - Exploring the concept of feline-themed eateries to create unique dining experiences that cater to cat lovers and pet owners.
2. Gourmet Pet Food - Innovating gourmet pet food by creating dishes for pets that resemble human-grade meals, elevating the dining experience for pets.
3. Immersive Dining - Introducing immersive dining experiences where restaurants incorporate thematic elements and costumes to enhance customer engagement.
Industry Implications
1. Restaurants - Restaurants can introduce feline-themed establishments to attract cat lovers and pet owners, providing a unique dining experience.
2. Pet Food - Pet food companies can create gourmet dishes that mimic human food, offering a premium dining experience to pets.
3. Entertainment - Incorporating thematic elements and immersive experiences within restaurants can revolutionize the entertainment industry, attracting a diverse range of customers.
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