Myrtle and Moss Products are Swathed in Earthy Elegance
Susan Keefe — November 27, 2011 — Art & Design
References: ennisperry & thedieline
The luxury botanical skin care range Myrtle and Moss was recently outfitted with quietly elegant and serene packaging created by the good people at Ennis Perry Creative. The delicate illustrations that adorn the bottles hint at the elixirs’ all natural ingredients. The earthy appearance of these products creates a sense of security for those wary of chemicals or with severe allergies. From a simple look at the bottle you get the impression that Myrtle and Moss products are very connected to the natural world.
Punctuated with a soft sophistication and a punch of quirkiness, these bottles will be most at home in any bathroom outfitted with a posh decor. The pump bottles are fixed with an ornate tag fixed with a laid-back knotted rustic twine, further exemplifying the natural properties of this product. Ennis Perry Creative have crafted packaging that captures the ease and beauty of the natural world enhancing the connection of Myrtle and Moss products with homeopathic ingredients cultivated in nature.
Quiet, refined and serene, Myrtle and Moss skin care packaging is as soothing as its contents.
Punctuated with a soft sophistication and a punch of quirkiness, these bottles will be most at home in any bathroom outfitted with a posh decor. The pump bottles are fixed with an ornate tag fixed with a laid-back knotted rustic twine, further exemplifying the natural properties of this product. Ennis Perry Creative have crafted packaging that captures the ease and beauty of the natural world enhancing the connection of Myrtle and Moss products with homeopathic ingredients cultivated in nature.
Quiet, refined and serene, Myrtle and Moss skin care packaging is as soothing as its contents.
Trend Themes
1. Luxury Botanical Skin Care - The trend of luxury botanical skin care presents opportunities for disruptive innovation in the beauty industry by combining natural ingredients with elegant packaging design.
2. Earth-friendly Packaging - The trend of using earthy and natural packaging materials in the cosmetics industry provides opportunities for disruptive innovation in sustainable packaging solutions.
3. Natural Ingredients - The trend of emphasizing natural ingredients in skincare products opens up opportunities for disruptive innovation in the beauty industry, focusing on safe and chemical-free alternatives.
Industry Implications
1. Beauty and Cosmetics - The beauty and cosmetics industry can explore disruptive innovation by incorporating luxury botanical ingredients and earth-friendly packaging in their product offerings.
2. Packaging and Design - The packaging and design industry has the opportunity for disruptive innovation in creating sustainable and elegant packaging solutions for the beauty and skincare sector.
3. Natural Health and Wellness - The natural health and wellness industry can capitalize on the trend of natural skincare ingredients by developing innovative products that promote holistic well-being.
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