The 'I Work Out' Muscle Shirt Chooses Netflix Over Hitting the Gym
Paul Maccarone — September 10, 2013 — Pop Culture
References: fancy
This hilarious muscle shirt comes with a witty joke that will have people laughing with you instead of at you. The message on the shirt reads, "I work out. Just kidding, I watch Netflix." This clever shirt is part of a growing market of hilarious products that poke fun at the fitness world.
The 'I Work Out' shirt is definitely not your typical fitness promoting muscle shirt. The majority of the time the message that would dawn this style of shirt would be a confident one, and that's why this one is so distinct. With a direct reference to Netflix, this pop culture shirt will appeal to a wide range of different people.
The graphic is printed on a comfortable 100% combed cotton American Apparel tank top, so you know you're getting a quality product.
The 'I Work Out' shirt is definitely not your typical fitness promoting muscle shirt. The majority of the time the message that would dawn this style of shirt would be a confident one, and that's why this one is so distinct. With a direct reference to Netflix, this pop culture shirt will appeal to a wide range of different people.
The graphic is printed on a comfortable 100% combed cotton American Apparel tank top, so you know you're getting a quality product.
Trend Themes
1. Pop Culture-shaped Merchandise - Entertainment-inspired merchandise can disrupt the fashion industry by catering to the ever-evolving interests of the masses.
2. Satirical Clothing - Fashion apparel that pokes fun at society's norm can disrupt the industry by giving people an avenue to express their sense of humor.
3. Jokes on Lifestyle Clothing - Injecting humor into garment label statements can disrupt the traditional ways of labeling or messaging on clothing items.
Industry Implications
1. Apparel and Fashion - Exploring designs that cater to consumers' interests in fast-changing pop culture can create opportunities for niche fashion trends.
2. Entertainment - The universality of humor can make it an excellent branding tool for entertainment companies to reach wider audiences and create merchandise that stands out from the competition.
3. E-commerce - Platforms that encourage smaller, unique brands that cater to humor, pop culture, and satire can gain a competitive edge against more significant players in the industry.
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