Mister Giraffe Milk Packaging Can Convince Kids to Drink the Unusual
Amelia Roblin — December 14, 2013 — Life-Stages
References: carlinsky.nl & packagingoftheworld
Certain staple foods such as milk do not require the input or the approval of a child. You'll find that something very different is going on with Mister Giraffe milk packaging. A great many children are happy with the choice of the plain cow-derived drink, but they'll fight mom and dad for a cereal with a really exciting box.
Carlijn Evenboer's milk cartons represent a concept product. Look closely and you'll see that the flavors of the dairy beverage include Seaweed & Mustard, Leek & Sjalots and Brussels Sprouts & Onion. Certainly, Mister Giraffe milk packaging must pull extra weight with its adorable illustrated charm in order to convince any kid to drink such a potent recipe.
Carlijn Evenboer's milk cartons represent a concept product. Look closely and you'll see that the flavors of the dairy beverage include Seaweed & Mustard, Leek & Sjalots and Brussels Sprouts & Onion. Certainly, Mister Giraffe milk packaging must pull extra weight with its adorable illustrated charm in order to convince any kid to drink such a potent recipe.
Trend Themes
1. Eco-friendly Packaging - The trend of eco-friendly packaging could disrupt the dairy industry by offering sustainable alternatives to traditional milk cartons, appealing to environmentally conscious consumers.
2. Novel Flavors - The growing trend of novel flavors in food and beverages presents an opportunity for innovative dairy companies to create unique and exciting milk flavors, attracting adventurous consumers.
3. Interactive Branding - Interactive branding through creative packaging designs, like Mister Giraffe milk packaging, can disrupt the market by capturing the attention of children and influencing their beverage preferences.
Industry Implications
1. Packaging Industry - The packaging industry could benefit from the trend of eco-friendly packaging, as companies explore new materials and designs to create sustainable milk cartons.
2. Dairy Industry - The dairy industry has the potential to capitalize on the trend of novel flavors by developing and marketing new milk flavors that cater to consumers looking for adventurous and unique options.
3. Marketing and Branding Industry - The marketing and branding industry can tap into the trend of interactive branding, helping companies create engaging packaging designs and strategies to attract and retain young consumers.
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