Missy Elliott Lets Fans Name Album, Goes 3D
Bianca — February 6, 2008 — Pop Culture
References: missy-elliott & news.yahoo
Miss Elliott has gotten praise for utilizing two ultra modern tactics to win over her fans. First, she created the world's first 3D music video to supplement her song Ching-A-Ling and today it was announced she would be letting her fans decide on the title of her next album.
The rapper/producer used ultra modern tech to create the video which can be viewed regularly or can be turned into a 3D experience by popping on a pair of red and blue glasses. The video is attached, so if you have some laying around, pop them on.
She riled up fans even further by offering them the opportunity to name her newest album. Participants can log onto www.missy-elliott.com and cast their votes until February 20. When the winner is announced on March 2, they'll get a $500 towards Adidas as well as a mention in the album when it's released in spring 2008.
The rapper/producer used ultra modern tech to create the video which can be viewed regularly or can be turned into a 3D experience by popping on a pair of red and blue glasses. The video is attached, so if you have some laying around, pop them on.
She riled up fans even further by offering them the opportunity to name her newest album. Participants can log onto www.missy-elliott.com and cast their votes until February 20. When the winner is announced on March 2, they'll get a $500 towards Adidas as well as a mention in the album when it's released in spring 2008.
Trend Themes
1. 3D Music Videos - Disruptive innovation opportunity: Artists can explore creating immersive 3D music videos to enhance the visual experience for fans.
2. Crowdsourced Album Titles - Disruptive innovation opportunity: Artists can engage fans by allowing them to contribute to the creative process through crowdsourcing album titles.
3. Interactive Fan Rewards - Disruptive innovation opportunity: Offering unique rewards and experiences to fans can foster stronger engagement and loyalty.
Industry Implications
1. Music Industry - Disruptive innovation opportunity: Embracing emerging technologies and interactive fan participation can revolutionize the music industry.
2. Entertainment Industry - Disruptive innovation opportunity: Incorporating immersive experiences and fan-driven content creation can transform the entertainment industry.
3. Fashion Industry - Disruptive innovation opportunity: Collaborating with artists and leveraging fan engagement can help drive brand recognition and sales in the fashion industry.
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