Bonchou Eclairerie Makes Bite-Sized, Clean-Ingredient Artisan Pastries
Laura McQuarrie — March 29, 2018 — Lifestyle
References: bonchou & projectnosh
Bonchou Eclairerie is an artisan pastry company that is now making low-calorie, bite-sized authentic French Mini Eclairs with all-natural ingredients.
The Bonchou Mini Eclair is produced in flavors like Chocolate, Coffee and Salted Caramel and positioned as a guilt-free indulgence that can be enjoyed at any time of the day—not just a special occasion. While the eclair recipe is an authentic Parisian one that was passed down for generations, the pastries favor clean ingredient inclusions like hormone-free milk, cage-free eggs, cane sugar and 72% Belgian bittersweet chocolate. The treats are sold in boxes of six that are frozen so that the products may be individually thawed for eating.
Bonchou Eclairerie is also introducing three new flavors (Peanut Butter, Coconut and Sesame Butter) that will exclusively be available for order through Amazon.
The Bonchou Mini Eclair is produced in flavors like Chocolate, Coffee and Salted Caramel and positioned as a guilt-free indulgence that can be enjoyed at any time of the day—not just a special occasion. While the eclair recipe is an authentic Parisian one that was passed down for generations, the pastries favor clean ingredient inclusions like hormone-free milk, cage-free eggs, cane sugar and 72% Belgian bittersweet chocolate. The treats are sold in boxes of six that are frozen so that the products may be individually thawed for eating.
Bonchou Eclairerie is also introducing three new flavors (Peanut Butter, Coconut and Sesame Butter) that will exclusively be available for order through Amazon.
Trend Themes
1. Low-calorie Artisan Pastries - Opportunity for disruptive innovation: Develop innovative low-calorie pastries with unique flavors and clean ingredients.
2. Guilt-free Indulgence - Opportunity for disruptive innovation: Create guilt-free indulgent treats that can be enjoyed without restrictions.
3. Direct-to-consumer Pastry Delivery - Opportunity for disruptive innovation: Establish a direct-to-consumer pastry delivery service to reach a wider audience.
Industry Implications
1. Artisan Food - Opportunity for disruptive innovation: Combine traditional artisanal techniques with innovative ingredients and flavors for a unique food experience.
2. Health Food - Opportunity for disruptive innovation: Develop a line of healthy, all-natural treats that satisfy cravings without compromising on taste or quality.
3. E-commerce - Opportunity for disruptive innovation: Create an e-commerce platform specialized in delivering high-quality pastries directly to customers' doorsteps.
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