These Marc Jacobs Designer Decks are Filled with Flair
Ian Andrew Panganiban — February 10, 2013 — Luxury
References: marcjacobs & designboom
Marc Jacobs has recently released a limited edition skateboard deck for the fashion-conscious skater. Fashion designers are always exploring new avenues to showcase their talents, so it was only a matter time until one of them designed a skateboard deck.
The Road Rash skate deck will use seven-ply Canadian maple and has a unique scratch-off graphic concept. The scratch-off concept, to simplify, is basically putting a layer of one design over another. The concept is used to show off the number of times the deck has been used, and to showcase a new design for the deck. The more it’s been scratched, the more visible the underlying design will be.
Currently, the designer label is only offering 150 of the limited edition decks to Marc Jacobs consumers. With a pre-order price tag of $69 for the deck, it’s a nice buy for the high end skateboarder.
Photo Credits: designboom, marcjacobs
The Road Rash skate deck will use seven-ply Canadian maple and has a unique scratch-off graphic concept. The scratch-off concept, to simplify, is basically putting a layer of one design over another. The concept is used to show off the number of times the deck has been used, and to showcase a new design for the deck. The more it’s been scratched, the more visible the underlying design will be.
Currently, the designer label is only offering 150 of the limited edition decks to Marc Jacobs consumers. With a pre-order price tag of $69 for the deck, it’s a nice buy for the high end skateboarder.
Photo Credits: designboom, marcjacobs
Trend Themes
1. Designer Skateboard Decks - Fashion designers are venturing into the skateboarding industry by creating stylish and limited edition skateboard decks, showcasing disruptive innovation opportunities in the intersection of fashion and sports.
2. Scratch-off Graphics - The scratch-off graphic concept on skateboard decks presents a unique way for users to customize and personalize their boards, indicating a disruptive innovation opportunity in the customization and personalization industry.
3. Limited Edition Collectibles - The release of limited edition skateboard decks targeting fashion-conscious consumers highlights the potential of creating collectible items within the skateboarding industry, opening up disruptive innovation opportunities for the collectibles market.
Industry Implications
1. Fashion Design - Fashion designers venturing into the skateboard industry by designing stylish skateboard decks presents disruptive innovation opportunities for the fashion design industry to explore new avenues for showcasing their talents.
2. Sports Equipment - The introduction of designer skateboard decks with unique features like scratch-off graphics creates disruptive innovation opportunities for the sports equipment industry to enhance customization and personalization options in their products.
3. Collectibles Market - The intersection of limited edition skateboard decks and fashion-conscious consumers presents disruptive innovation opportunities for the collectibles market to capitalize on the demand for exclusive and unique items.
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