Louis Vuitton and NIGO Drop the First LV² Collection
Virgil Abloh taps NIGO to join Louis Vuitton on a special collaborative project for the season arriving in the form of the LV² collection. The luxury fashion results are captivating and showcases both talents in the designs. Taking the fashion house's iconic archival silhouettes, the duo updates the range with their design sensibilities.
The capsule features apparel as well as leather goods and the first drop is highlighted by denim, shirts, trousers, jackets, and bobs. The most prominent design element that details the pieces is the signature Monogram and Damier check patterning. There are two color themes with unique patchwork denim informed by embroidery, printing details, and cut out accents. There are some streetwear sensibilities that nod to Virgil and NIGO's expertise as well.
Image Credit: Louis Vuitton
The capsule features apparel as well as leather goods and the first drop is highlighted by denim, shirts, trousers, jackets, and bobs. The most prominent design element that details the pieces is the signature Monogram and Damier check patterning. There are two color themes with unique patchwork denim informed by embroidery, printing details, and cut out accents. There are some streetwear sensibilities that nod to Virgil and NIGO's expertise as well.
Image Credit: Louis Vuitton
Trend Themes
1. Luxury Fashion Collaborations - Opportunity for luxury fashion brands to collaborate with designers and influencers to create captivating and unique collections.
2. Iconic Archival Silhouettes - Disruptive innovation opportunity for fashion brands to update and modernize their iconic archival designs with the help of renowned designers.
3. Streetwear Sensibilities - Chance for luxury fashion houses to incorporate streetwear elements into their collections, merging high-end and casual styles.
Industry Implications
1. Luxury Fashion - Opportunity for luxury fashion brands to explore collaborations with designers and influencers to create unique and innovative collections.
2. Apparel - Disruptive innovation opportunity for apparel companies to update and modernize their iconic archival designs with the help of renowned designers.
3. Accessories - Chance for luxury accessory brands to incorporate streetwear elements into their designs, appealing to a wider audience with a blend of high-end and casual styles.
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