This Low-Calorie Energy Drink is Designed to Appeal to Women
Katherine Pendrill — January 18, 2016 — Lifestyle
References: foodbev
British beverage producer 'JMS Drinks' is now selling a low-calorie energy drink that is specifically intended for women. While energy drinks have long been associated with teenage boys, new research suggests that busy mothers are increasingly turning to these kinds of beverages for a quick energy boost. To satisfy this growing market, JMS drinks has designed a natural energy drink that is both tasty and nutritious.
Sunsoul is a natural energy drink that contains no artificial vitamins, refined sugars or taurine. Instead, the drink is made from a lightly sweetened botanical blend that includes guarana, baobab and kola nut. These ingredients deliver a slow and steady energy release that gives consumers a natural boost. Additionally, the use of natural ingredients means that the drink only contains 84 calories per severing.
With three sweet flavors to choose from, the low-calorie energy drink is a suitable choice for health-conscious consumers.
Sunsoul is a natural energy drink that contains no artificial vitamins, refined sugars or taurine. Instead, the drink is made from a lightly sweetened botanical blend that includes guarana, baobab and kola nut. These ingredients deliver a slow and steady energy release that gives consumers a natural boost. Additionally, the use of natural ingredients means that the drink only contains 84 calories per severing.
With three sweet flavors to choose from, the low-calorie energy drink is a suitable choice for health-conscious consumers.
Trend Themes
1. Female-targeted Energy Drinks - There is a growing demand for energy drinks specifically designed for women, providing opportunities to develop new products and marketing strategies.
2. Natural Energy Drinks - Natural ingredients in energy drinks offer disruptive innovation in the energy drink industry, catering to health-conscious consumers.
3. Healthy Energy Drinks - There is a need for healthier options in the energy drink market, offering opportunities for product development and rebranding.
Industry Implications
1. Beverage Industry - The beverage industry can capitalize on the growing demand for female-targeted and natural energy drinks.
2. Fitness and Wellness Industry - The fitness and wellness industry can benefit from incorporating healthier energy drinks with natural ingredients in their services.
3. Marketing Industry - The marketing industry can take advantage of the need for creative and innovative marketing strategies for female-targeted and natural energy drinks.
3.1
Score
Popularity
Activity
Freshness
