Architects & Designers Reimagine the Louis Vuitton Trunk
The Louis Vuitton trunk is perhaps one of the most recognizable pieces by the luxurious fashion house. This year, for the brand's 200th birthday, a handful of renowned architects and designers have reimagined the iconic Louis Vuitton trunk. Currently on display in Los Angeles, the exhibition will travel throughout the world. Originally, it initiated its run in Asnières at the Vuitton family house. The exhibit is named '200 Trunks 200 Visionaries.'
The reimagined Louis Vuitton trunks are arranged in several rooms. The participants drew inspiration from various themes. The designers from LEGO, for example, collaborated with children on the design. Renowned architects like Frank Gehry, on the other hand, relied on the notion of a tea party as a jumping-off point.
Image Credit: BFA, courtesy of Louis Vuitton
The reimagined Louis Vuitton trunks are arranged in several rooms. The participants drew inspiration from various themes. The designers from LEGO, for example, collaborated with children on the design. Renowned architects like Frank Gehry, on the other hand, relied on the notion of a tea party as a jumping-off point.
Image Credit: BFA, courtesy of Louis Vuitton
Trend Themes
1. Architecturally-inspired Designs - There is an opportunity for luxury luggage companies to collaborate with famous architects and designers on more architecturally-inspired products.
2. Collaborative Design - There is an opportunity for companies to bring in outside inspirations, like children and their toys, to design new products.
3. Exhibition-focused Marketing - There is an opportunity for companies to create traveling exhibitions that showcase unique designs and products.
Industry Implications
1. Luxury Luggage - There is an opportunity for luxury luggage companies to incorporate novel design elements to drive more customer loyalty and market appeal.
2. Architecture and Design - There is an opportunity for designers and architects to collaborate with companies on unique, creative projects and marketing campaigns.
3. Travel and Tourism - There is an opportunity for travel and tourism companies to sponsor and promote exhibitions that feature unique designs and products for travelers.
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