Crafter’s Sensory Potions Elevate the Cocktail Drinking Experience
Laura McQuarrie — August 30, 2023 — Lifestyle
References: craftersgin & thespiritsbusiness
Crafter’s Sensory Potions are aromatic liquid cocktail garnishes that are ready to enhance cocktails with just a spritz or two. According to the brand, these liquid garnishes are "enormous in aroma" and they share the scents of highly aromatic essential oils distilled from the botanicals used in the production of Crafter’s Gin.
In this new range, there are three varieties that mirror Crafter’s Gin offerings: London Dry, Aromatic Flower and Wild Forest. While the London Dry Gin Sensory Potion is said to be fresh and citrusy, Aromatic Flower is rich and floral and the last in the trio, Wild Forest, is piney and woody nose.
Beyond cocktails, these gin mists can be used for cooking, scenting interior spaces and even adding sensory touches to bathing routines.
In this new range, there are three varieties that mirror Crafter’s Gin offerings: London Dry, Aromatic Flower and Wild Forest. While the London Dry Gin Sensory Potion is said to be fresh and citrusy, Aromatic Flower is rich and floral and the last in the trio, Wild Forest, is piney and woody nose.
Beyond cocktails, these gin mists can be used for cooking, scenting interior spaces and even adding sensory touches to bathing routines.
Trend Themes
1. Liquid Cocktail Garnishes - Liquid cocktail garnishes are enhancing the drinking experience with aromatic flavors.
2. Aromatic Essential Oils - Aromatic essential oils derived from botanicals create highly aromatic liquid garnishes and offer diverse scent experiences.
3. Multi-purpose Usage - Liquid garnishes can be used not only in cocktails but also in cooking, scenting interior spaces, and enhancing bathing routines.
Industry Implications
1. Beverage - The beverage industry can explore opportunities to create innovative liquid garnishes for cocktails with enhanced flavors and scents.
2. Culinary - The culinary industry can incorporate aromatic liquid garnishes into cooking techniques to elevate the flavors of dishes.
3. Home Fragrance - The home fragrance industry can tap into the trend of liquid garnishes by offering scented interior sprays inspired by botanicals.
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